David Preston – författare

Chronicling the emergence of brand consultancy, this book explores how the development and proliferation of brand identity systems transformed the working methods and ideals of practicing graphic designers working in post-war Britain. Practitioners in Britain were at the forefront of efforts to transform corporate identity design into a recognised practice with its own codified methods. Focussing particularly on the British experience, the book also draws on the influences and developments in this formative era in other countries, including the US and Germany. During this period designers were struggling with two conflicting paradigms - the socially motivated, free spirited artist-designer and the design entrepreneur as corporate agent.David Preston uses three key design agencies as the springboard to explore this foundational period in the history of graphic design labour practices - the practical rationality of Hans Schleger & Associates, the systematic methods of Henrion Design Associates and the Design Research Unit and their design manual as an instrument of control. These design agencies created some of the most striking and successful brand identities of the era - the KLM logo, the British Rail double arrow, the John Lewis branding of the 1960s, Glenfiddich's iconic triangular bottle, the Post Office's house style, the National Theatre logo and many more. The case studies look at the power at play, how branding became systematic, the struggle between motives and standards, and draws on first-hand interviews with key actors and archival material.A valuable contribution to our understanding of British post-war graphic design and the history of branding.

Chronicling the emergence of brand consultancy, this book explores how the development and proliferation of brand identity systems transformed the working methods and ideals of practicing graphic designers working in post-war Britain. Practitioners in Britain were at the forefront of efforts to transform corporate identity design into a recognised practice with its own codified methods. Focussing particularly on the British experience, the book also draws on the influences and developments in this formative era in other countries, including the US and Germany. During this period designers were struggling with two conflicting paradigms - the socially motivated, free spirited artist-designer and the design entrepreneur as corporate agent.David Preston uses three key design agencies as the springboard to explore this foundational period in the history of graphic design labour practices - the practical rationality of Hans Schleger & Associates, the systematic methods of Henrion Design Associates and the Design Research Unit and their design manual as an instrument of control. These design agencies created some of the most striking and successful brand identities of the era - the KLM logo, the British Rail double arrow, the John Lewis branding of the 1960s, Glenfiddich's iconic triangular bottle, the Post Office's house style, the National Theatre logo and many more. The case studies look at the power at play, how branding became systematic, the struggle between motives and standards, and draws on first-hand interviews with key actors and archival material.A valuable contribution to our understanding of British post-war graphic design and the history of branding.

Chronicling the emergence of brand consultancy, this book explores how the development and proliferation of brand identity systems transformed the working methods and ideals of practicing graphic designers working in post-war Britain. Practitioners in Britain were at the forefront of efforts to transform corporate identity design into a recognised practice with its own codified methods. Focussing particularly on the British experience, the book also draws on the influences and developments in this formative era in other countries, including the US and Germany. During this period designers were struggling with two conflicting paradigms - the socially motivated, free spirited artist-designer and the design entrepreneur as corporate agent. David Preston uses three key design agencies as the springboard to explore this foundational period in the history of graphic design labour practices - the practical rationality of Hans Schleger & Associates, the systematic methods of Henrion Design Associates and the Design Research Unit and their design manual as an instrument of control. These design agencies created some of the most striking and successful brand identities of the era - the KLM logo, the British Rail double arrow, the John Lewis branding of the 1960s, Glenfiddich''s iconic triangular bottle, the Post Office''s house style, the National Theatre logo and many more. The case studies look at the power at play, how branding became systematic, the struggle between motives and standards, and draws on first-hand interviews with key actors and archival material.A valuable contribution to our understanding of British post-war graphic design and the history of branding.

Chronicling the emergence of brand consultancy, this book explores how the development and proliferation of brand identity systems transformed the working methods and ideals of practicing graphic designers working in post-war Britain. Practitioners in Britain were at the forefront of efforts to transform corporate identity design into a recognised practice with its own codified methods. Focussing particularly on the British experience, the book also draws on the influences and developments in this formative era in other countries, including the US and Germany. During this period designers were struggling with two conflicting paradigms - the socially motivated, free spirited artist-designer and the design entrepreneur as corporate agent. David Preston uses three key design agencies as the springboard to explore this foundational period in the history of graphic design labour practices - the practical rationality of Hans Schleger & Associates, the systematic methods of Henrion Design Associates and the Design Research Unit and their design manual as an instrument of control. These design agencies created some of the most striking and successful brand identities of the era - the KLM logo, the British Rail double arrow, the John Lewis branding of the 1960s, Glenfiddich''s iconic triangular bottle, the Post Office''s house style, the National Theatre logo and many more. The case studies look at the power at play, how branding became systematic, the struggle between motives and standards, and draws on first-hand interviews with key actors and archival material.A valuable contribution to our understanding of British post-war graphic design and the history of branding.

The future of education goes beyond classes, textbooks, and tests – and the future is here. Academy of One introduces readers to Open-Source Learning, a model designed to transform K-12 education as we know it. Using Open-Source Learning, teachers and students create experiences together – and anyone can create all on their own. Learners ask big, interdisciplinary questions, consult the experts, and use the internet to collaborate with people around the world, get feedback that supports improvement, and distribute their work worldwide in ways that provide value far beyond a course grade. Open-Source Learning is a strategic framework that students, parents, and teachers use to explore interdisciplinary questions, create communities of critique and support, and achieve extraordinary outcomes. Open-Source Learning is free and easy to implement; Academy of One features case studies and practical steps to help you get started today.

The future of education goes beyond classes, textbooks, and tests – and the future is here. Academy of One introduces readers to Open-Source Learning, a model designed to transform K-12 education as we know it. Using Open-Source Learning, teachers and students create experiences together – and anyone can create all on their own. Learners ask big, interdisciplinary questions, consult the experts, and use the internet to collaborate with people around the world, get feedback that supports improvement, and distribute their work worldwide in ways that provide value far beyond a course grade. Open-Source Learning is a strategic framework that students, parents, and teachers use to explore interdisciplinary questions, create communities of critique and support, and achieve extraordinary outcomes. Open-Source Learning is free and easy to implement; Academy of One features case studies and practical steps to help you get started today.

Understanding the Course of the War for American independence through Geographical RegionsIdentifying discrete geographical areas in order to better understand a conflict that moves across hundreds of thou­sands of square miles of land and water, such as the American Civil War and World War II, has been a valuable historical method. During this time of greater study of the war that made America, the authors of Theaters of the American Revolution take this approach for the first time. The result is a stimulating volume that will allow readers to see how the war flowed from region to region from 1775 to 1781, beginning in the Northern colonies and Canada, through the dark months in the Middle colonies, to a shift to the South and culmination at Yorktown. Simultaneously, the war raged up and down the western frontier, with the Patriots working to keep the British and their Indian allies from disrupting the main battle armies to the east. Equally important was the war at sea, where American privateers and a fledgling navy attempted to harass the British; but with the entrance of France to the conflict, the control of the sea took a much more balanced—and important— aspect. With specially commissioned maps and colorful descriptions of eighteenth century American terrain, settle­ments, and cities, as well as key battles, Theaters of the American Revolution provides an ideal introduction to understanding one of the most important wars in world history in its totality.ContentsIntroduction • James Kirby Martin and David L. PrestonThe Northern Theater • James Kirby MartinThe Middle Theater • Edward G. Lengel and Mark Edward LenderThe Southern Theater • Jim PiecuchThe Western Theater • Mark Edward LenderThe Naval Theater • Charles Neimeyer

A daring rescue. A family betrayal. A spy in the making.In the rugged mountains of eastern Afghanistan, elite operative Afsar Ramos is sent to do a difficult task: infiltrate hostile territory, locate a hidden compound, and rescue three UN hostages before time runs out. Armed with only a small team, a suppressed Sig Sauer, and an iron will, Afsar races against enemy eyes and the ghosts of his past.However, a single sniper's bullet exposes a devastating truth — Afsar's enemy is not a stranger. It's his own blood.Afsar must confront the twisted legacy of a family torn apart by betrayal. Haunted by visions, driven to vengeance, and supported by Ashlynn, the young woman who is becoming more than just a fling, Afsar knows what he must do.Because some enemies wear the face of family. And some missions never end.Perfect for fans of Brad Thor, Vince Flynn, and Jack Carr, Son of Afghanistan is a high-stakes spy thriller packed with covert ops, emotional depth, and pulse-pounding action.

Vengeance has crossed the border and New Orleans is next.When a powerful cartel leader is released from U.S. custody, he doesn't come home seeking peace. He comes home to bury the dead and to make sure the people responsible pay in blood.After his son, daughter-in-law, and young granddaughter are murdered in a brutal New Orleans hit, Óscar Alvarez Vasquez unleashes a terrifying response. He assembles The Murder Team, an elite, deniable strike force of former military operators, intelligence ghosts, and professional killers whose existence is meant to no trace.Their mission is simple:Enter the United States.Penetrate the heart of the Martello crime family.Kill Vincent Castenllo Jr.Leave everyone else alive.As the team moves north through storms, border patrols, betrayals, and bloodshed, New Orleans becomes the battleground for a silent war. One fought in shadows, safehouses, and luxury mansions where power believes itself untouchable.But vengeance is never clean.With cinematic pacing, brutal realism, and unforgettable characters, The Murder Team: A Martello Family Thriller is a relentless crime thriller that pulls readers into a violent collision of cartels, American organized crime, and the men sent to end it no matter the cost.

In the spring of 1862, as the smoke of Shiloh drifted across the South, the war came calling for the men of AlabamaWilkerson McRae and his brothers left their farm to join the 2nd Alabama Cavalry. Under Sergeant Silas Ward, they trained and deployed to the pine barrens along the Alabama–Florida border, where Confederate forces worked to contain Union troops in Pensacola.War was not what they expected it to be. In harsh conditions and constant uncertainty, survival came at a cost. As the lines between courage and recklessness blurred, Wilkerson learns that glory lies not in the charge, but in endurance.Smoke Over the Pine Barrens is a Civil War novel about brotherhood, sacrifice, and the reality of war beyond the battlefield.

In the high-stakes rematch of 1828, two titans of American politics clash in a battle that will determine the nation's fate. John Quincy Adams, the embattled incumbent, faces Andrew Jackson, the fiery populist and war hero, in an election riddled with political machinations and deep-seated animosities.As accusations of corruption and backroom deals surface, the country teeters on the brink of chaos. Jackson's supporters cry foul, decrying Adams' victory as a stolen triumph, igniting a powder keg of regional tensions. The South, seething with anger and feeling betrayed, edges closer to secession, threatening to fracture the young nation.Follow the tumultuous journey through the eyes of Jackson and his loyal allies, including the legendary Davy Crockett, as they navigate assassination attempts, fierce debates, and the underhanded tactics of their opponents. Experience the charged atmosphere of Nashville, where citizens rally and protest, and the tense corridors of power in Washington, where every move could spell disaster or victory.1828 captures the political shenanigans and raw emotions of a country on the precipice. Will the Union survive the election's fallout, or will the United States be torn asunder? This gripping historical narrative delves into the dramatic events that shaped a pivotal moment in American history, exploring the resilience of a nation facing its most profound crisis yet.