Elizabeth J. Wood – författare
Visar alla böcker från författaren Elizabeth J. Wood. Handla med fri frakt och snabb leverans.
3 produkter
Beyond Survival
Managing Academic Libraries in Transition
Av Elizabeth J. Wood, Rush Miller m. fl.
E-bok, 2006
615 kr
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One part theory (borrowed from business world), one part practice (including detailed case studies of the University of Pittsburgh and the University of Arizona), one part inspiration: Beyond Survival offers ideas about how academic libraries can not only survive in the short term, but take …
Strategic Marketing for Libraries
A Handbook
Av Elizabeth J. Wood, Victoria L. Young
Inbunden, 1988
912 kr
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Strategic Marketing for Libraries is a straightforward discussion of the full range of marketing concepts and tools applied to various types of libraries including public, special, and academic. Wood does an excellent job of explaining complicated marketing concepts and providing real-life …
Beyond Survival
Managing Academic Libraries in Transition
Av Elizabeth J. Wood, Rush Miller m. fl.
Häftad, 2006
556 kr
Lägg i varukorg
One part theory (borrowed from business world), one part practice (including detailed case studies of the University of Pittsburgh and the University of Arizona), one part inspiration: Beyond Survival offers ideas about how academic libraries can not only survive in the short term, but take …