Mark Tonelli – författare
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Bringing together nuanced details from across the arts to provide a broad understanding of arts entrepreneurship, it also gives readers the tools to apply insights from other artistic disciplines to their own, synthesizing unique, targeted strategies from a myriad of sources. Each chapter includes:
engaging classroom activities and discussion ideasteaching notes that allow material to be easily incorporated into any courseextraction of important principles of arts entrepreneurship from each case study.Equally applicable to formal and individual study, this book will prove an invaluable and inimitable resource for not only educators, researchers and scholars in arts entrepreneurship, management or administration but also individuals pursuing careers in this highly competitive industry.
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This book examines six exemplar student-run ventures in depth. These ventures span disciplines from all across campus (arts, humanities, technology) and have known track-records of success, not only from a revenue perspective, but also in terms of pedagogy and learning. Readers learn the inner workings of all six student-run venture courses first-hand from the faculty teaching the course and from students who have taken the course.
For instructors looking to start a student-run venture on their campus this book is a must-have roadmap that is sure to help them sidestep obstacles and to accelerate success. The insights contained here show you how you can enhance student engagement and learning by incorporating elements of 21st century entrepreneurship education into the classroom.