Simon Asplen-Taylor - Böcker

For many organizations data is a by-product, but for the smarter ones it is the heartbeat of their business. Most businesses have a wealth of data buried in their systems which, if used effectively, could increase revenue, reduce costs and risk and improve customer satisfaction and employee experience. Beginning with how to choose projects which reflect your organization's goals and how to make the business case for investing in data, this book then takes the reader through the five 'waves' of organizational data maturity. It takes the reader from getting started on the data journey with some quick wins, to how data can help your business become a leading innovator which systematically outperforms competitors.Data and Analytics Strategy for Business outlines how to build consistent, high-quality sources of data which will create business value and explores how automation, AI and machine learning can improve performance and decision making. Filled with real-world examples and case studies, this book is a stage-by-stage guide to designing and implementing a results-driven data strategy.

Struggling to convert your data, analytics and AI strategy into business value? Data and Analytics Strategy for Business by Simon Asplen-Taylor is an essential guide for CDOs, CAIOs, CIOs and CTOs seeking to deliver measurable results from data investments. Focused on aligning data, analytics and AI with strategic goals, this book helps leaders move from initial implementation to transformation. Fully updated with the latest AI developments, it provides practical tools and real-world insights to accelerate implementation, drive adoption and optimize performance across the organization. You'll learn how to: - Align data, analytics and AI to strategic business outcomes - Build trust through data quality, governance and transparency - Integrate AI and ML Secure executive and organizational buy-in for long-term success - Learn from real-world examples including Tesco and Facebook With guidance grounded in real results, Data and Analytics Strategy for Business helps senior leaders lead smarter, execute faster and unlock enterprise-wide impact. Themes include: data strategy, AI adoption, analytics leadership, digital transformation, data governance, performance optimization