Wojciech Cwalina – författare
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12 produkter
Political Marketing:
Theoretical and Strategic Foundations
Av Wojciech Cwalina, Andrzej Falkowski m. fl.
Inbunden, 2011
2502 kr
Lägg i varukorg
Comprehensive and clearly organized, this is the first integrated theory-to-practice text on marketing's role in the political process. It incorporates insights and concepts drawn from the disciplines of Marketing, Psychology, and Political Science, and covers every aspect of marketing's …
Political Marketing:
Theoretical and Strategic Foundations
Av Wojciech Cwalina, Andrzej Falkowski m. fl.
Häftad, 2011
747 kr
Lägg i varukorg
Comprehensive and clearly organized, this is the first integrated theory-to-practice text on marketing's role in the political process. It incorporates insights and concepts drawn from the disciplines of Marketing, Psychology, and Political Science, and covers every aspect of marketing's …
Cross-Cultural Theory of Voter Behavior
Av Wojciech Cwalina, Andrzej Falkowski m. fl.
Inbunden, 2008
1473 kr
Lägg i varukorg
The rapid development of democracy and political freedoms has created new and sophisticated psychology-based methods of influencing the way voters choose, as well as political systems based on free market principles. A Cross-Cultural Theory of Voter Behavior uses advanced empirical testing to …
Cross-Cultural Theory of Voter Behavior
Av Wojciech Cwalina, Andrzej Falkowski m. fl.
Häftad, 2007
768 kr
Lägg i varukorg
The rapid development of democracy and political freedoms has created new and sophisticated psychology-based methods of influencing the way voters choose, as well as political systems based on free market principles. A Cross-Cultural Theory of Voter Behavior uses advanced empirical testing to …
Key Topics in Attitudes and Persuasion
Av Wojciech Cwalina, Paweł Koniak
Häftad, 2026
329 kr
Lägg i varukorg
This book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed.This book guides readers through five core sections that …
Key Topics in Attitudes and Persuasion
Av Wojciech Cwalina, Paweł Koniak
Inbunden, 2026
2181 kr
Lägg i varukorg
This book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed.This book guides readers through five core sections that …
Key Topics in Attitudes and Persuasion
Av Pawel Koniak, Wojciech Cwalina
E-bok, 2026
421 kr
Lägg i varukorg
This book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed. This book guides readers through five core sections that …
Key Topics in Attitudes and Persuasion
Av Pawel Koniak, Wojciech Cwalina
E-bok, 2026
418 kr
Lägg i varukorg
This book offers an accessible introduction to psychological theories of attitudes, attitude change, and persuasion. It explores questions of what attitudes are, how people form different attitudes, and how these attitudes can be changed. This book guides readers through five core sections that …
Cross-Cultural Theory of Voter Behavior
Av Bruce I Newman, Andrzej Falkowski m. fl.
E-bok, 2013
903 kr
Lägg i varukorg
The rapid development of democracy and political freedoms has created new and sophisticated psychology-based methods of influencing the way voters choose, as well as political systems based on free market principles. A Cross-Cultural Theory of Voter Behavior uses advanced empirical testing to …
Cross-Cultural Theory of Voter Behavior
Av Bruce I Newman, Andrzej Falkowski m. fl.
E-bok, 2013
903 kr
Lägg i varukorg
The rapid development of democracy and political freedoms has created new and sophisticated psychology-based methods of influencing the way voters choose, as well as political systems based on free market principles. A Cross-Cultural Theory of Voter Behavior uses advanced empirical testing to …
Political Marketing:
Theoretical and Strategic Foundations
Av Bruce I. Newman, Andrzej Falkowski m. fl.
E-bok, 2015
877 kr
Lägg i varukorg
Comprehensive and clearly organized, this is the first integrated theory-to-practice text on marketing''s role in the political process. It incorporates insights and concepts drawn from the disciplines of Marketing, Psychology, and Political Science, and covers every aspect of marketing''s …
Political Marketing:
Theoretical and Strategic Foundations
Av Bruce I. Newman, Andrzej Falkowski m. fl.
E-bok, 2015
877 kr
Lägg i varukorg
Comprehensive and clearly organized, this is the first integrated theory-to-practice text on marketing''s role in the political process. It incorporates insights and concepts drawn from the disciplines of Marketing, Psychology, and Political Science, and covers every aspect of marketing''s …