Language and Digital Media – serie

Digital World Englishes aims to be an introduction to and exposition of the universe of world Englishes as represented in online spaces. It presents aspects of world Englishes theory in relation to our evolving digital reality and examples of authentic language variation, change, and code-mixing. To do that, it visits such stations as world Englishes frameworks, pedagogy, new media, augmented intelligence, interactions with other languages, research methodology, and Internet user identities. The reader of the book will come away from the reading with a clear idea of what world Englishes are and how they have morphed, adapted, and come to manifest in online environments. This is likely the first book-length treatment of this topic from the lenses of linguistic creativity, morphing identities, and the power of languages of wider communication.

Digital World Englishes aims to be an introduction to and exposition of the universe of world Englishes as represented in online spaces. It presents aspects of world Englishes theory in relation to our evolving digital reality and examples of authentic language variation, change, and code-mixing. To do that, it visits such stations as world Englishes frameworks, pedagogy, new media, augmented intelligence, interactions with other languages, research methodology, and Internet user identities. The reader of the book will come away from the reading with a clear idea of what world Englishes are and how they have morphed, adapted, and come to manifest in online environments. This is likely the first book-length treatment of this topic from the lenses of linguistic creativity, morphing identities, and the power of languages of wider communication.

Digital Health Discourse offers a comprehensive overview of how health and illness are talked about, represented, and negotiated across contemporary digital platforms. Bringing together linguistic, discourse-analytical, and multimodal perspectives, it explores a wide range of digital contexts—including health query interfaces, online support groups, websites, social media, mobile health apps, and patient feedback systems—to reveal how digital technologies shape notions of health knowledge, expertise, responsibility, and care in the digital age.The textbook foregrounds the role of platform affordances, participation, and design in structuring interaction, while attending closely to broader social forces such as medicalization, commercialization, neoliberalism, and inequality. By combining theoretical discussion with rich, detailed examples from existing research, it equips readers with the conceptual tools needed to critically analyze digital health communication and understand how everyday online interactions not only reflect but continually shape and reshape contemporary health practices.Through detailed case studies, the book demonstrates how to conduct discourse analyses of interactions that use language and other visual resources, involving both health experts and non-professionals, including those with lived experience. Readers are invited to complete practical tasks designed to inspire their own research into the ever-expanding domains of digital health communication. Essential for researchers and postgraduate students in the fields of language and health, health communication, and discourse analysis.

Digital Health Discourse offers a comprehensive overview of how health and illness are talked about, represented, and negotiated across contemporary digital platforms. Bringing together linguistic, discourse-analytical, and multimodal perspectives, it explores a wide range of digital contexts—including health query interfaces, online support groups, websites, social media, mobile health apps, and patient feedback systems—to reveal how digital technologies shape notions of health knowledge, expertise, responsibility, and care in the digital age.The textbook foregrounds the role of platform affordances, participation, and design in structuring interaction, while attending closely to broader social forces such as medicalization, commercialization, neoliberalism, and inequality. By combining theoretical discussion with rich, detailed examples from existing research, it equips readers with the conceptual tools needed to critically analyze digital health communication and understand how everyday online interactions not only reflect but continually shape and reshape contemporary health practices.Through detailed case studies, the book demonstrates how to conduct discourse analyses of interactions that use language and other visual resources, involving both health experts and non-professionals, including those with lived experience. Readers are invited to complete practical tasks designed to inspire their own research into the ever-expanding domains of digital health communication. Essential for researchers and postgraduate students in the fields of language and health, health communication, and discourse analysis.

Language, Creativity and Humour Online offers new insights into the creative linguistic practices found in diverse digital contexts, such as social media platforms. It introduces new digital genres and contexts, expanding existing research on computer mediated communication (CMC) and covering key concepts in research on linguistic creativity. The book presents original linguistic analyses of a variety of digital genres, including:• Novelty Twitter accounts and political humour• Tumblr Chats• Amazon review parodies. This timely book uncovers the linguistic and interactional mechanisms underlying various types of creative, playful, and humorous texts online. It is essential reading for students and researchers working in the areas of language and media, and language and communication.

Language, Creativity and Humour Online offers new insights into the creative linguistic practices found in diverse digital contexts, such as social media platforms. It introduces new digital genres and contexts, expanding existing research on computer mediated communication (CMC) and covering key concepts in research on linguistic creativity. The book presents original linguistic analyses of a variety of digital genres, including:• Novelty Twitter accounts and political humour• Tumblr Chats• Amazon review parodies. This timely book uncovers the linguistic and interactional mechanisms underlying various types of creative, playful, and humorous texts online. It is essential reading for students and researchers working in the areas of language and media, and language and communication.

Pragmatics Online examines the use and interpretation of language and communication in digitally mediated contexts. It provides insight into how meaning is communicated online, with a focus on how users negotiate and navigate the constraints and resources of social media sites and other online contexts. The book introduces key concepts in the study of digital contexts and online communication, and discusses how these can be understood from the perspective of pragmatics. Each chapter examines a different topic and includes an overview of key research alongside original pragmatic analyses of data. Topics include sharing and liking, emoji and emotions, memes, and clickbait. Kate Scott focuses on how ideas and topics from pragmatics can be applied to mediated contexts, irrespective of the particular media.The book is an essential guide to the pragmatics of online discourse and behaviour for students and researchers working in the areas of digital pragmatics, language and media, and English language, linguistics, and communication studies.