Clive Seale has been Professor of Sociology (or Medical Sociology) at Goldsmiths and Queen Mary’s (both University of London) and Brunel University. His work has concerned communication in health care and death in modern society. He has published extensively on research methods. His books include Constructing Death: the sociology of dying and bereavement (Cambridge University Press, 1998), The Quality of Qualitative Research (Sage, 1999), Media and Health (Sage, 2003) and Gender and the Language of Illness (Palgrave-Macmillan, 2010, with Jonathan Charteris-Black). Recently, he has turned to fiction, publishing a novel, Interrogating Ellie (Cloiff Books, 2015) using the pen name Julian Gray. He is currently writing another novel. Giampietro Gobo is Professor of Methodology of Social Research and Sociology of Science at the University of Milan (Italy). He was one of the founders of the ‘Qualitative Methods’ Research Network of the European Sociological Association. His interests concern scientific controversies on health issues and workplace studies. He is currently undertaking projects on immunization and COVID-19 policies, and ethnographic experiments in the area of cooperation in small teamwork. His books include Doing Ethnography (Sage, 2008), Qualitative Research Practice (co-edited with C. Seale, J. F. Gubrium and D. Silverman, Sage, 2004) and Constructing Survey Data: An Interactional Approach (with S. Mauceri, Sage, 2014). Jaber F. Gubrium is professor and chair of sociology at the University of Missouri. He has an extensive record of research on the social organization of care in human service institutions. His publications include numerous books and articles on aging, family, the life course, medicalization, and representational practice in therapeutic context. David Silverman trained as a sociologist at the London School of Economics and the University of California, Los Angeles. He taught for 32 years at Goldsmiths, University of London. He is interested in conversation and discourse analysis and he has researched medical consultations and HIV-test counselling.He is the author of Interpreting Qualitative Data (Seventh Edition, 2024) and A Very Short, Fairly Interesting and Reasonably Cheap Book about Qualitative Research (Second Edition, 2013). He is also the editor of Qualitative Research (Sixth Edition, 2026) and the Sage series, Introducing Qualitative Methods. In recent years, he has offered short, hands-on workshops in qualitative research for research students and faculty at universities in Europe, Asia, Africa and Australia.Now retired from full-time work, David aims to watch one hundred days of cricket a year. He also enjoys voluntary work in an old people’s home where he sings with residents with dementia and strokes.

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• Introduction - Clive Seale et alInside Qualitative ResearchPART ONE: ENCOUNTERING METHODInterviews - Tim RapleyOral History - Joanna BornatBiographical Research - Gabriele RosenthalFocus Groups - Phil Macnaghten and Greg MyersGrounded Theory - Ian DeyPerformance and Rehearsal - Paul AtkinsonThe Ethnographer at the OperaPART TWO: ANALYTIC FRAMEWORKSNarrative Research - Molly Andrews et al Feminist Approaches - Celia KitzingerThe Foucaultian Framework - Gavin Kendall and Gary WickhamEthnomethodology - Paul ten HaveConversation Analysis - Anssi PerakylaDiscourse Analytic Practice - Alexa Hepburn and Jonathan PotterCritical Discourse Analysis - Ruth WodakPART THREE: FIELD RELATIONSEthnography and Participant Observation - Sara DelamontEthical Issues - Anne RyenWorking in Hostile Environments - Nigel FieldingPolitics, Research and Understanding - Les BackCollaborative and Team Research - Linda S Mitteness and Judith C BarkerPART FOUR: CONTEXT AND METHODContext - James Holstein and Jaber GubriumWorking it Up, Down and AcrossWorking Qualitatively and Quantitatively - Julia BrannenSecondary Analysis of Archived Data - Louise Corti and Paul ThompsonReanalysis of Previously Collected Material - Malin Akerstr[um]om, Katarina Jacobsson and David W[um]asterforsThe Internet as Research Context - Annette MarkhamDocuments - Lindsay PriorVisual Methods - Sarah PinkPART FIVE: QUALITY AND CREDIBILITYQuality in Qualitative Research - Clive SealeFive Misunderstandings about Case Study Research - Bent FlyvbjergSampling, Representativeness and Generalizability - Giampietro GoboWorking with `Key Incidents′ - Bob EmersonComputer Assisted Qualitative Data Analysis - Udo KellePART SIX: AUDIENCES AND APPLICATIONSPreparing and Evaluating Qualitative Research Proposals - Janice MorseQualitative Market Research - Gill EreautQualitative Evaluation Research - Moira KellyAction Research - Donna LadkinTeaching Qualitative Method - Martyn HammersleyWriting a Social Science Monograph - Barbara CzarniawskaPublishing Qualitative Manuscripts - Donileen Loseke and Spencer CahillPART SEVEN: THE INTERNATIONAL CONTEXTThe Globalization of Qualitative Research - Pertti Alasuutari

Clive Seale has been Professor of Sociology (or Medical Sociology) at Goldsmiths and Queen Mary’s (both University of London) and Brunel University. His work has concerned communication in health care and death in modern society. He has published extensively on research methods. His books include Constructing Death: the sociology of dying and bereavement (Cambridge University Press, 1998), The Quality of Qualitative Research (Sage, 1999), Media and Health (Sage, 2003) and Gender and the Language of Illness (Palgrave-Macmillan, 2010, with Jonathan Charteris-Black). Recently, he has turned to fiction, publishing a novel, Interrogating Ellie (Cloiff Books, 2015) using the pen name Julian Gray. He is currently writing another novel. Giampietro Gobo is Professor of Methodology of Social Research and Sociology of Science at the University of Milan (Italy). He was one of the founders of the ‘Qualitative Methods’ Research Network of the European Sociological Association. His interests concern scientific controversies on health issues and workplace studies. He is currently undertaking projects on immunization and COVID-19 policies, and ethnographic experiments in the area of cooperation in small teamwork. His books include Doing Ethnography (Sage, 2008), Qualitative Research Practice (co-edited with C. Seale, J. F. Gubrium and D. Silverman, Sage, 2004) and Constructing Survey Data: An Interactional Approach (with S. Mauceri, Sage, 2014). Jaber F. Gubrium is professor and chair of sociology at the University of Missouri. He has an extensive record of research on the social organization of care in human service institutions. His publications include numerous books and articles on aging, family, the life course, medicalization, and representational practice in therapeutic context. David Silverman trained as a sociologist at the London School of Economics and the University of California, Los Angeles. He taught for 32 years at Goldsmiths, University of London. He is interested in conversation and discourse analysis and he has researched medical consultations and HIV-test counselling.He is the author of Interpreting Qualitative Data (Seventh Edition, 2024) and A Very Short, Fairly Interesting and Reasonably Cheap Book about Qualitative Research (Second Edition, 2013). He is also the editor of Qualitative Research (Sixth Edition, 2026) and the Sage series, Introducing Qualitative Methods. In recent years, he has offered short, hands-on workshops in qualitative research for research students and faculty at universities in Europe, Asia, Africa and Australia.Now retired from full-time work, David aims to watch one hundred days of cricket a year. He also enjoys voluntary work in an old people’s home where he sings with residents with dementia and strokes.

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• Introduction - Clive Seale et alInside Qualitative ResearchPART ONE: ENCOUNTERING METHODInterviews - Tim RapleyOral History - Joanna BornatBiographical Research - Gabriele RosenthalFocus Groups - Phil Macnaghten and Greg MyersGrounded Theory - Ian DeyPerformance and Rehearsal - Paul AtkinsonThe Ethnographer at the OperaPART TWO: ANALYTIC FRAMEWORKSNarrative Research - Molly Andrews et al Feminist Approaches - Celia KitzingerThe Foucaultian Framework - Gavin Kendall and Gary WickhamEthnomethodology - Paul ten HaveConversation Analysis - Anssi PerakylaDiscourse Analytic Practice - Alexa Hepburn and Jonathan PotterCritical Discourse Analysis - Ruth WodakPART THREE: FIELD RELATIONSEthnography and Participant Observation - Sara DelamontEthical Issues - Anne RyenWorking in Hostile Environments - Nigel FieldingPolitics, Research and Understanding - Les BackCollaborative and Team Research - Linda S Mitteness and Judith C BarkerPART FOUR: CONTEXT AND METHODContext - James Holstein and Jaber GubriumWorking it Up, Down and AcrossWorking Qualitatively and Quantitatively - Julia BrannenSecondary Analysis of Archived Data - Louise Corti and Paul ThompsonReanalysis of Previously Collected Material - Malin Akerstr[um]om, Katarina Jacobsson and David W[um]asterforsThe Internet as Research Context - Annette MarkhamDocuments - Lindsay PriorVisual Methods - Sarah PinkPART FIVE: QUALITY AND CREDIBILITYQuality in Qualitative Research - Clive SealeFive Misunderstandings about Case Study Research - Bent FlyvbjergSampling, Representativeness and Generalizability - Giampietro GoboWorking with `Key Incidents′ - Bob EmersonComputer Assisted Qualitative Data Analysis - Udo KellePART SIX: AUDIENCES AND APPLICATIONSPreparing and Evaluating Qualitative Research Proposals - Janice MorseQualitative Market Research - Gill EreautQualitative Evaluation Research - Moira KellyAction Research - Donna LadkinTeaching Qualitative Method - Martyn HammersleyWriting a Social Science Monograph - Barbara CzarniawskaPublishing Qualitative Manuscripts - Donileen Loseke and Spencer CahillPART SEVEN: THE INTERNATIONAL CONTEXTThe Globalization of Qualitative Research - Pertti Alasuutari

Clive Seale has been Professor of Sociology (or Medical Sociology) at Goldsmiths and Queen Mary’s (both University of London) and Brunel University. His work has concerned communication in health care and death in modern society. He has published extensively on research methods. His books include Constructing Death: the sociology of dying and bereavement (Cambridge University Press, 1998), The Quality of Qualitative Research (Sage, 1999), Media and Health (Sage, 2003) and Gender and the Language of Illness (Palgrave-Macmillan, 2010, with Jonathan Charteris-Black). Recently, he has turned to fiction, publishing a novel, Interrogating Ellie (Cloiff Books, 2015) using the pen name Julian Gray. He is currently writing another novel. Giampietro Gobo is Professor of Methodology of Social Research and Sociology of Science at the University of Milan (Italy). He was one of the founders of the ‘Qualitative Methods’ Research Network of the European Sociological Association. His interests concern scientific controversies on health issues and workplace studies. He is currently undertaking projects on immunization and COVID-19 policies, and ethnographic experiments in the area of cooperation in small teamwork. His books include Doing Ethnography (Sage, 2008), Qualitative Research Practice (co-edited with C. Seale, J. F. Gubrium and D. Silverman, Sage, 2004) and Constructing Survey Data: An Interactional Approach (with S. Mauceri, Sage, 2014). Jaber F. Gubrium is professor and chair of sociology at the University of Missouri. He has an extensive record of research on the social organization of care in human service institutions. His publications include numerous books and articles on aging, family, the life course, medicalization, and representational practice in therapeutic context. David Silverman trained as a sociologist at the London School of Economics and the University of California, Los Angeles. He taught for 32 years at Goldsmiths, University of London. He is interested in conversation and discourse analysis and he has researched medical consultations and HIV-test counselling.He is the author of Interpreting Qualitative Data (Seventh Edition, 2024) and A Very Short, Fairly Interesting and Reasonably Cheap Book about Qualitative Research (Second Edition, 2013). He is also the editor of Qualitative Research (Sixth Edition, 2026) and the Sage series, Introducing Qualitative Methods. In recent years, he has offered short, hands-on workshops in qualitative research for research students and faculty at universities in Europe, Asia, Africa and Australia.Now retired from full-time work, David aims to watch one hundred days of cricket a year. He also enjoys voluntary work in an old people’s home where he sings with residents with dementia and strokes.

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• Introduction - Clive Seale et alInside Qualitative ResearchPART ONE: ENCOUNTERING METHODInterviews - Tim RapleyOral History - Joanna BornatBiographical Research - Gabriele RosenthalFocus Groups - Phil Macnaghten and Greg MyersGrounded Theory - Ian DeyPerformance and Rehearsal - Paul AtkinsonThe Ethnographer at the OperaPART TWO: ANALYTIC FRAMEWORKSNarrative Research - Molly Andrews et al Feminist Approaches - Celia KitzingerThe Foucaultian Framework - Gavin Kendall and Gary WickhamEthnomethodology - Paul ten HaveConversation Analysis - Anssi PerakylaDiscourse Analytic Practice - Alexa Hepburn and Jonathan PotterCritical Discourse Analysis - Ruth WodakPART THREE: FIELD RELATIONSEthnography and Participant Observation - Sara DelamontEthical Issues - Anne RyenWorking in Hostile Environments - Nigel FieldingPolitics, Research and Understanding - Les BackCollaborative and Team Research - Linda S Mitteness and Judith C BarkerPART FOUR: CONTEXT AND METHODContext - James Holstein and Jaber GubriumWorking it Up, Down and AcrossWorking Qualitatively and Quantitatively - Julia BrannenSecondary Analysis of Archived Data - Louise Corti and Paul ThompsonReanalysis of Previously Collected Material - Malin Akerstr[um]om, Katarina Jacobsson and David W[um]asterforsThe Internet as Research Context - Annette MarkhamDocuments - Lindsay PriorVisual Methods - Sarah PinkPART FIVE: QUALITY AND CREDIBILITYQuality in Qualitative Research - Clive SealeFive Misunderstandings about Case Study Research - Bent FlyvbjergSampling, Representativeness and Generalizability - Giampietro GoboWorking with `Key Incidents′ - Bob EmersonComputer Assisted Qualitative Data Analysis - Udo KellePART SIX: AUDIENCES AND APPLICATIONSPreparing and Evaluating Qualitative Research Proposals - Janice MorseQualitative Market Research - Gill EreautQualitative Evaluation Research - Moira KellyAction Research - Donna LadkinTeaching Qualitative Method - Martyn HammersleyWriting a Social Science Monograph - Barbara CzarniawskaPublishing Qualitative Manuscripts - Donileen Loseke and Spencer CahillPART SEVEN: THE INTERNATIONAL CONTEXTThe Globalization of Qualitative Research - Pertti Alasuutari