Avi Santo – författare
Visar alla böcker från författaren Avi Santo. Handla med fri frakt och snabb leverans.
9 produkter
Selling the Silver Bullet
The Lone Ranger and Transmedia Brand Licensing
Av Avi Santo
Häftad, 2015
302 kr
Lägg i varukorg
Originating as a radio series in 1933, the Lone Ranger is a cross-media star who has appeared in comic strips, comic books, adult and juvenile novels, feature films and serials, clothing, games, toys, home furnishings, and many other consumer products. In his prime, he rivaled Mickey Mouse as one …
Acquiring Fan Lifestyles
Av Elizabeth Affuso, Avi Santo
Häftad, 2027
460 kr
Kommande
Through essays that critically engage with fan participation within consumer, material, and brand cultures, Acquiring Fan Lifestyles explores how fandom is increasingly imagined by brand owners and consumers as a lifestyle. The authors highlight a range of often overlooked fan practices and sites …
Acquiring Fan Lifestyles
Av Elizabeth Affuso, Avi Santo
Inbunden, 2027
1440 kr
Kommande
Through essays that critically engage with fan participation within consumer, material, and brand cultures, Acquiring Fan Lifestyles explores how fandom is increasingly imagined by brand owners and consumers as a lifestyle. The authors highlight a range of often overlooked fan practices and sites …
Making Media Work
Cultures of Management in the Entertainment Industries
Av Derek Johnson, Derek Kompare m. fl.
Häftad, 2014
441 kr
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The management and labor culture of the entertainment industry. In popular culture, management in the media industry isfrequently understood as the work of network executives, studio developers, andmarket researchers—"the suits"—who oppose the more productive forces ofcreative talent and subject …
Making Media Work
Cultures of Management in the Entertainment Industries
Av Derek Johnson, Derek Kompare m. fl.
Inbunden, 2014
1043 kr
Lägg i varukorg
The management and labor culture of the entertainment industry. In popular culture, management in the media industry isfrequently understood as the work of network executives, studio developers, andmarket researchers—"the suits"—who oppose the more productive forces ofcreative talent and subject …
Configuring the Field of Character and Entertainment Licensing
The Licensing Expo and Other Sites of IP Management
Av Avi Santo
E-bok, 2022
685 kr
Lägg i varukorg
This book examines the creative impact of licensing on the entertainment industry, how licensing practitioners’ occupational disposition is formed, and the role licensing professionals play in managing the circulation of intellectual property. Offering a study of the spatial logics and fantasies …
Configuring the Field of Character and Entertainment Licensing
The Licensing Expo and Other Sites of IP Management
Av Avi Santo
E-bok, 2022
685 kr
Lägg i varukorg
This book examines the creative impact of licensing on the entertainment industry, how licensing practitioners’ occupational disposition is formed, and the role licensing professionals play in managing the circulation of intellectual property. Offering a study of the spatial logics and fantasies …
Configuring the Field of Character and Entertainment Licensing
The Licensing Expo and Other Sites of IP Management
Av Avi Santo
Inbunden, 2022
2203 kr
Lägg i varukorg
This book examines the creative impact of licensing on the entertainment industry, how licensing practitioners’ occupational disposition is formed, and the role licensing professionals play in managing the circulation of intellectual property.Offering a study of the spatial logics and fantasies …
Configuring the Field of Character and Entertainment Licensing
The Licensing Expo and Other Sites of IP Management
Av Avi Santo
Häftad, 2024
635 kr
Lägg i varukorg
This book examines the creative impact of licensing on the entertainment industry, how licensing practitioners’ occupational disposition is formed, and the role licensing professionals play in managing the circulation of intellectual property.Offering a study of the spatial logics and fantasies …
