Iain MacRury – författare
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33 produkter
Inner World of Doctor Who
Psychoanalytic Reflections in Time and Space
Av Iain MacRury, Michael Rustin
Inbunden, 2019
2435 kr
Lägg i varukorg
As Doctor Who approaches its fiftieth anniversary recent series have taken the show to new heights in terms of popular appeal and critical acclaim.The Doctor and his TARDIS-driven adventures, along with companions and iconic monsters, are now recognised and enjoyed globally. The time is ripe for a …
Digital Advertising Evolution
Inbunden, 2024
2510 kr
Lägg i varukorg
This cutting-edge text brings together a diverse range of scholars and practitioners to examine how digital has become the default space for advertising— in practice, communication, and commercial process.Providing a wide-ranging and multi-disciplinary account of a complex contemporary moment for …
Digital Advertising Evolution
Häftad, 2026
648 kr
Lägg i varukorg
This cutting-edge text brings together a diverse range of scholars and practitioners to examine how digital has become the default space for advertising— in practice, communication, and commercial process.Providing a wide-ranging and multi-disciplinary account of a complex contemporary moment for …
Buy This Book
Studies in Advertising and Consumption
Av Mica Nava, Andrew Blake m. fl.
Inbunden, 1996
2506 kr
Lägg i varukorg
Buy This Book is an important contribution to the history and understanding of consumption and advertising. This book brings together an outstanding collection of writing on the study of advertising, consumer practices and the future directions of research.Advertising and Consumption constitutes an …
Buy This Book
Studies in Advertising and Consumption
Av Mica Nava, Andrew Blake m. fl.
Häftad, 1996
632 kr
Lägg i varukorg
Buy This Book is an important contribution to the history and understanding of consumption and advertising. This book brings together an outstanding collection of writing on the study of advertising, consumer practices and the future directions of research.Advertising and Consumption constitutes an …
Advertising
Av Iain MacRury
Inbunden, 2008
2470 kr
Lägg i varukorg
Advertising, once seen as 'the official art of capitalist society' is an increasingly commonplace component of a characteristically promotional culture. Iain MacRury's Advertising offers the means to explore and evaluate this transition with an introduction to advertising for the contemporary …
Advertising
Av Iain MacRury
Häftad, 2008
594 kr
Lägg i varukorg
Advertising, once seen as 'the official art of capitalist society' is an increasingly commonplace component of a characteristically promotional culture. Iain MacRury's Advertising offers the means to explore and evaluate this transition with an introduction to advertising for the contemporary …
Advertising
Av Iain MacRury
2012
16055 kr
Lägg i varukorg
Academic analysts and practitioner-theorists of advertising draw on rich and innovative multidisciplinary resources where cultural and media analysis meet economics, anthropology, semiotics, gender studies, social psychology, linguistics, and applied neuroscience. This new four-volume collection …
Inner World of Doctor Who
Psychoanalytic Reflections in Time and Space
Av Michael Rustin, Iain MacRury
E-bok, 2018
538 kr
Lägg i varukorg
As Doctor Who approaches its fiftieth anniversary recent series have taken the show to new heights in terms of popular appeal and critical acclaim.The Doctor and his TARDIS-driven adventures, along with companions and iconic monsters, are now recognised and enjoyed globally. The time is ripe for a …
Inner World of Doctor Who
Psychoanalytic Reflections in Time and Space
Av Michael Rustin, Iain MacRury
E-bok, 2018
544 kr
Lägg i varukorg
As Doctor Who approaches its fiftieth anniversary recent series have taken the show to new heights in terms of popular appeal and critical acclaim.The Doctor and his TARDIS-driven adventures, along with companions and iconic monsters, are now recognised and enjoyed globally. The time is ripe for a …
Olympic Cities: 2012 and the Remaking of London
Av Iain MacRury, Gavin Poynter
Inbunden, 2009
2513 kr
Lägg i varukorg
Drawing upon historical, cultural, economic and socio-demographic perspectives, this book examines the role of a sporting mega-event in promoting urban regeneration and social renewal. Comparing cities that have or will be hosting the event, it explores the political economy of the games and the …
Digital Advertising Evolution
E-bok, 2024
765 kr
Lägg i varukorg
This cutting-edge text brings together a diverse range of scholars and practitioners to examine how digital has become the default space for advertising— in practice, communication, and commercial process. Providing a wide-ranging and multi-disciplinary account of a complex contemporary moment for …
Digital Advertising Evolution
E-bok, 2024
765 kr
Lägg i varukorg
This cutting-edge text brings together a diverse range of scholars and practitioners to examine how digital has become the default space for advertising— in practice, communication, and commercial process. Providing a wide-ranging and multi-disciplinary account of a complex contemporary moment for …
Mapping the Media-Marketing Ecology
Av Jonathan Hardy, Iain MacRury m. fl.
Inbunden, 2026
999 kr
Lägg i varukorg
This text examines the ongoing convergence of marketing and media across industries and formats and offers an authoritative analysis of branded content and forms of media- marketing integration.Drawing on the findings of the three- year Branded Content Governance Project, this book outlines the …
Dynamics of Advertising
Av Barry Richards, Iain MacRury m. fl.
E-bok, 2013
1037 kr
Lägg i varukorg
The authors suggest that advertisments, while important in our daily emotional self-management, are far more closely linked to the pragmatics of everyday life than their symbolic richness might suggest. Recent trends in advertisment content point to an important shift in our relationship to goods …
Dynamics of Advertising
Av Barry Richards, Iain MacRury m. fl.
E-bok, 2013
1037 kr
Lägg i varukorg
The authors suggest that advertisments, while important in our daily emotional self-management, are far more closely linked to the pragmatics of everyday life than their symbolic richness might suggest. Recent trends in advertisment content point to an important shift in our relationship to goods …
Advertising
Av Iain MacRury
E-bok, 2008
695 kr
Lägg i varukorg
Advertising, once seen as ''the official art of capitalist society'' is an increasingly commonplace component of a characteristically promotional culture. Iain MacRury''s Advertising offers the means to explore and evaluate this transition with an introduction to advertising for the contemporary …
Buy This Book
Studies in Advertising and Consumption
Av Barry Richards, Iain MacRury m. fl.
E-bok, 2013
723 kr
Lägg i varukorg
Buy This Book is an important contribution to the history and understanding of consumption and advertising. This book brings together an outstanding collection of writing on the study of advertising, consumer practices and the future directions of research. Advertising and Consumption constitutes …
Buy This Book
Studies in Advertising and Consumption
Av Barry Richards, Iain MacRury m. fl.
E-bok, 2013
745 kr
Lägg i varukorg
Buy This Book is an important contribution to the history and understanding of consumption and advertising. This book brings together an outstanding collection of writing on the study of advertising, consumer practices and the future directions of research. Advertising and Consumption constitutes …
Olympic Cities: 2012 and the Remaking of London
Av Iain MacRury, Gavin Poynter
Häftad, 2016
878 kr
Lägg i varukorg
Drawing upon historical, cultural, economic and socio-demographic perspectives, this book examines the role of a sporting mega-event in promoting urban regeneration and social renewal. Comparing cities that have or will be hosting the event, it explores the political economy of the games and the …
London After Recession
A Fictitious Capital?
Av Iain MacRury, Gavin Poynter
Häftad, 2016
878 kr
Lägg i varukorg
The City has long been the main generator of London's wealth and, needless to say, the impact of the Economic Crisis in the recent years on the City has greatly affected the wider urban and surrounding region, not to say country as a whole. This book examines the impact of the recession and …
Advertising Handbook
Av Sean Brierley, Jonathan Hardy m. fl.
Inbunden, 2018
2590 kr
Lägg i varukorg
The Advertising Handbook provides a critical introduction to advertising and marketing practices today. Contributions from leading international scholars and practitioners offer extended coverage of the contemporary shifts and pressures reshaping the marketing communications (or advertising and …
Advertising Handbook
Av Sean Brierley, Jonathan Hardy m. fl.
Häftad, 2018
773 kr
Lägg i varukorg
The Advertising Handbook provides a critical introduction to advertising and marketing practices today. Contributions from leading international scholars and practitioners offer extended coverage of the contemporary shifts and pressures reshaping the marketing communications (or advertising and …
London After Recession
A Fictitious Capital?
Av Iain MacRury, Gavin Poynter
E-bok, 2016
973 kr
Lägg i varukorg
The City has long been the main generator of London''s wealth and, needless to say, the impact of the Economic Crisis in the recent years on the City has greatly affected the wider urban and surrounding region, not to say country as a whole. This book examines the impact of the recession and …
London After Recession
A Fictitious Capital?
Av Iain MacRury, Gavin Poynter
E-bok, 2016
1004 kr
Lägg i varukorg
The City has long been the main generator of London''s wealth and, needless to say, the impact of the Economic Crisis in the recent years on the City has greatly affected the wider urban and surrounding region, not to say country as a whole. This book examines the impact of the recession and …
Advertising Handbook
Av Helen Powell, Iain Macrury m. fl.
E-bok, 2018
864 kr
Lägg i varukorg
The Advertising Handbook provides a critical introduction to advertising and marketing practices today. Contributions from leading international scholars and practitioners offer extended coverage of the contemporary shifts and pressures reshaping the marketing communications (or advertising and …
Advertising Handbook
Av Helen Powell, Iain Macrury m. fl.
E-bok, 2018
864 kr
Lägg i varukorg
The Advertising Handbook provides a critical introduction to advertising and marketing practices today. Contributions from leading international scholars and practitioners offer extended coverage of the contemporary shifts and pressures reshaping the marketing communications (or advertising and …
Olympic Cities: 2012 and the Remaking of London
Av Iain MacRury, Gavin Poynter
E-bok, 2017
1004 kr
Lägg i varukorg
Drawing upon historical, cultural, economic and socio-demographic perspectives, this book examines the role of a sporting mega-event in promoting urban regeneration and social renewal. Comparing cities that have or will be hosting the event, it explores the political economy of the games and the …
Olympic Cities: 2012 and the Remaking of London
Av Iain MacRury, Gavin Poynter
E-bok, 2017
1004 kr
Lägg i varukorg
Drawing upon historical, cultural, economic and socio-demographic perspectives, this book examines the role of a sporting mega-event in promoting urban regeneration and social renewal. Comparing cities that have or will be hosting the event, it explores the political economy of the games and the …
London After Recession
A Fictitious Capital?
Av Iain MacRury, Gavin Poynter
Inbunden, 2012
2749 kr
Lägg i varukorg
The City has long been the main generator of London's wealth and, needless to say, the impact of the Economic Crisis in the recent years on the City has greatly affected the wider urban and surrounding region, not to say country as a whole. This book examines the impact of the recession and …
