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3 produkter
3 produkter
Del 36 - Centrum för Öresundsstudier
À la mode : Mode mellan konst, kultur och kommers
Häftad, Svenska, 2016
234 kr
Skickas
Konsten att gestalta individualitet, samtid och sammanhang genom olika estetiska uttryck är idag en växande praktik som balanserar mellan olika former av kommersiella och konstnärliga fält. Sådana gestaltningspraktiker bildar tillsammans det fenomen som brukar kallas mode. På senare år har mode även blivit ett forum för vetande av olika slag. Inom akademin har mode etablerat sig som ett expanderande kunskapsområde och från politiskt håll finns förhoppningar om att design-, livsstils- och upplevelseindustrin ska kunna skapa stark tillväxt för samhällsekonomin. I Öresundsregionen talas det, som på många andra platser, allt oftare om betydelsen av kultur och kreativa näringar. Här finns bland annat Nordens största modevecka liksom det första kandidatprogrammet i modevetenskap. När design och mode har blivit viktiga nyckelord i samtiden och ett betydelsefullt regionalt drivmedel för tillväxt finns ett behov av att belysa och problematisera mode som konst, materialitet, kultur och arbete. I antologin À la mode samlas nordiska forskare från olika discipliner och med ett intresse för moderelaterade företeelser i historia och nutid. Med hjälp av nedslag i pälsindustrin, bland filmidoler från 1940-talet och hos den historiska gestalten "sprätthöken" ställs frågor kring hur modets marknad kan förstås som gränsöverskridande uttrycksform, gestaltningspraktik och tillväxtmotor. Genom exempel från modefotografer och butiksinnehavare, klädkonsumenter på nätet och professionella garderobsrensare, illustreras och analyseras fenomenet mode i relation till såväl historia som nutid. Texterna i boken visar nya dimensioner av villkoren för modets olika näringar och för dem som arbetar där ur bland annat antropologiska, etnologiska, idéhistoriska och tjänstevetenskapliga perspektiv.
319 kr
Skickas inom 7-10 vardagar
Scenography and Art History reimagines scenography as a critical concept for art history, and is the first book to demonstrate the importance and usefulness of this concept for art historians and scholars in related fields. It provides a vital evaluation of the contemporary importance of scenography as a critical tool for art historians and scholars from related branches of study addressing phenomena such as witchy designs, Early Modern festival books, live rock performances, digital fashion photography, and outdoor dance interventions. With its nuanced and detailed case studies, this book is an innovative contribution to ongoing debates within art history and visual studies concerning multisensory events. It extends the existing literature by demonstrating the importance of a reimagined scenography concept for comprehending historical and contemporary art histories and visual cultures more broadly. The book contends that scenography is no longer restricted to the traditional space of the theatre, but has become an important concept for approaching art historical and contemporary objects and events. It explores scenography not solely as a critical approach and theoretical concept, but also as an important practice linked with unrecognized labour and broader political, social and gendered issues in a great variety of contexts, such as festive culture, sacred settings, fashion, film, or performing arts. Designed as a key resource for students, teachers and researchers in art history, visual studies, and related subjects, the book, through its cross-disciplinary frame, does consider, implicitly and explicitly, the roles of both scenography and art in society.
Del 29 - Gothenburg Studies in Art and Architecture
Doft i bild : om bilden som kommunikatör i parfymannonsens värld
Inbunden, Svenska, 2009
429 kr
Skickas inom 5-8 vardagar
This study evolves around advertising and image communication, especially concerning the image of scent, as in perfume. The image of scent is discussed from the perspective of how fragrance is depicted in advertising. Since the product itself, the scent, is invisible, the marketing has to communicate through metaphors. The advertisement has to depict the desired effect of the scent, rather than the scent itself, as the only visible object is the bottle. The study also explores the connection between consumption and status, and discusses image strategies that are used to enhance product status in the examined advertisements. The theoretical part of the study deals with scent, as in perfume, and image, as in advertisements. In the first part, the cultural history of perfume, fragrance production and the connection between perfume industry and fashion industry are discussed. The second part of the study deals with image communication and the role of images in advertising. This is also the empirical part of the study and it is based on perfume advertising during the twentieth century (1900-2000) and a closer analysis of the images in contemporary perfume advertisements from 2000-2005. Perfume advertisements in Vogue magazine, from the American, French and British editions are studied. The study is also an inventory of main theories concerning the function of perfume both on a psychological level as well as in a social cultural context. The motif and the message in the images are analysed, together with their interaction with the text and the fragrance name/brand in the advertisements. The aim is to map out contemporary advertising imagery, viewed in relation to an historical background, and study in what ways the image of scent may present itself today, and how it has changed since the beginning of the 20th century. The differences between the communicated message and the characteristics of the advertised product (the scent itself), as they appear in perfume criticism and systematic scent systems, are examined. Based on this material, images and their role as means of communication are discussed.