Basic Demographic Measures

John Saunders is Professor of Sociology at Mississippi State University.

This book fills a lacunae in the field. It is especially useful for undergraduate courses in population (demography) and business (marketing). It is a good ready reference for graduate students and faculty. No prior knowledge of demography is required. -- John J. Macisco, Fordham University, Bronx, New York A very useful reference for non-demographers whose work involves population studies. Remarkable in its clarity and conciseness. -- Richard L. Clinton, Department of Political Science, Oregon State University A very useful reference for non-demographers whose work involves population studies. Remarkable in its clarity and conciseness. -- Richard L. Clinton, Department of Political Science, Oregon State University This book fills a lacunae in the field. It is especially useful for undergraduate courses in population (demography) and business (marketing). It is a good ready reference for graduate students and faculty. No prior knowledge of demography is required. -- John J. Macisco, Fordham University, Bronx, New York