Careers in Communication

AvLisa Newman

Häftad, Engelska, 2012

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Beskrivning

New 3rd Edition Now Available!

Produktinformation

Utgivningsdatum:2012-08-10
Mått:216 x 279 x 8 mm
Format:Häftad
Språk:Engelska
Antal sidor:146
Upplaga:3
Förlag:Kendall/Hunt Publishing Co ,U.S.
ISBN:9781465203090

Utforska kategorier

Affärsförhandlingar inom Ekonomi och Ledarskap

Innehållsförteckning

Chapter 1: What is Communication? Why is Communication Important? History of the Communication Discipline What Does the Communication Major offer? What Careers are Available to Communication Majors? Deciding on a Career Path It’s Time to Get Started! Chapter 2: Potential Careers in Communication Advertising Career Specialist Admissions Counselor Customer Service Representative Communication Educator Development Officer/Fundraiser Electronic Media/Radio-Television/Broadcasting Editor/Technical Writer Technical Writer Event Planner Human Resources Administrator Hospitality Management Health Communication Journalism (Print, Broadcast, or Electronic) Labor Relations Specialist Marketing/Sales Manager/Sales Representative Public Relations Specialist Public Administrator Radio Promotions Director Chapter 3: Self Assessment Instruments Qualities Employers Seek What Are Your Personal Traits? Identifying Personal Traits Skill Identification Enumerate Preferred Skills Justify Underdeveloped Skills Professional Values Survey Identifying Preferred Work Environment Examine Your Short and Long Term Goal Elements of Good Course Selection Course Planning for the Next Year(s) Create Your Own Personal Mission Statement The Three T’s: Time, Talent & Treasures Chapter 4: Resume Resume Writing Tips for an Effective Resume Communication Technology Scannable Resumes Resume Building Worksheets Work Experience Example Resume Headings Formulating a Career Objective Action Words Problem-Action-Result Statements Activities Can Have PAR Too! Format for Chronological Resume Format for Functional Resume Example Functional Resume Career Search Communication Reference Letter Request Example Acceptance Letter Example Refusal Letter Example Chapter 5: Cover Letter Writing Format for Cover Letter Paragraph #1: Statement of Interest Paragraph #2: Background Summary & Value-Selling Paragraph Paragraph #3: The Call for Action & Statement of Appreciation Email Correspondence Electronic Resume Transmission Sample Email Intern Applications Perfecting Your Portfolio Presentation Perfect Portfolio Checklist Chapter 6: Interviewing Skills Successful Interviewing Strategies Top Three Mistakes in Answering Interview Questions Top Eight Mistakes Regarding Subsequent Interviews The 60-Second Commercial Career Search Success Strategies 83Lessons from LisaMarie Luccioni, UC Communication Professor and Etiquette Expert Believe It or Not: Why they may not hire you! Ice Breakers Goal Orientation Communication Skills Leadership Experience Initiative Example Interviewer’s Evaluation Report Example Employer Questions: Question Categories Testing Your Knowledge of EEO Laws In-class: Employment Interview Practice Question Schedule Behavioral or Situational Interview Questions How Much Are You Worth? Chapter 7: Internship Experience Lessons from Laura Alumni Advice from Mark Who Hires Interns! Internship in Communication Contract/Pledge Form Chapter 8: Beginning a Career Search The Power of Planning How to Research a Company Internet Job Search Engines Scheduling a Plan of Action Initiation of Campaign Campaign Advice Chapter 9: Why Graduate School? Graduate Entrance Exams Electronic Resources for Prospective Graduate Students Directories to Graduate Communication Programs Chapter 10: Professional Societies Advertising Broadcasting Communication Human Resources Journalism Marketing Public Relations Sales Training and Development Chapter 11: Assignments Personal Brand Profile Assignment Professional Society and Journal Review Assignment Build Your Own Website Web Design and Publication Building a Website Assignment Web Assignment Checklist Careers in Communication Portfolio Assignment Evaluation Career Search Paper Careers in Communication Talking Points