Measure Up!

Richard Lynch (rlynch@rbl.net) is a partner at Results-Based Leadership, Inc.Kelvin Cross is a partner at at Corporate Renaissance Inc.

"Finally! a practical book from practical people about management's most powerful tool - measurement. Hats off to Richard Lynch and Kelvin Cross for a long overdue job well done." Tom Peters."Outstanding. Finally a book that doesn't stop at what's wrong with the traditional ways of measuring success. Richard Lynch and Kelvin Cross present a clear and consistent approach to changing obsolete corporate yardssticks. Measure Up! should be required reading for any manager concerned with improvement strategies and organizational learning." Ray Stata, President, Analog Devices.

• Foreword. Preface.Acknowledgements.1. Do Your Yardsticks Measure Up?.2. Taking of the Blinders.3. Dynamic Strategies need Dynamic Yardsticks.4. The Eyes of the Customer.5. Down to Brass Racks.6. Performance that Counts to the Customer.7. Performance that Counts to the Bottom Line.8. Custom Railoring Performance Measures.9. Altering the corporate Mindset.10. Mending and Remodeling Related Systems.Conclusion.Appendices.Glossary.Index.