461 kr
Skickas inom 5-8 vardagar
461 kr
Skickas inom 5-8 vardagar
1 941 kr
Skickas inom 5-8 vardagar
462 kr
Läs direkt efter köp
462 kr
Läs direkt efter köp
535 kr
Skickas
566 kr
Läs direkt efter köp
566 kr
Läs direkt efter köp
3 849 kr
Skickas inom 5-8 vardagar
887 kr
Läs direkt efter köp
This innovative Handbook presents cutting-edge conceptual and empirical studies, serving as a vital reference point for advancing research on tourism entrepreneurship. Editors Rob Hallak and Craig Lee bring together an international range of experts to analyse the concept of entrepreneurship, the tourism entrepreneur, enterprises and destinations, and the influence of digitalisation in this sector. Contributors employ examples from around the world to analyse issues such as gender dynamics, family-run SMEs, marketing, place identity, community, and the role of government in tourism entrepreneurship. They show that the diverse challenges that characterise this dynamic market underline the importance of resilience and creativity in tourism and hospitality.
Offering an original contribution to the literature on tourism entrepreneurship and presenting directions for future research, this Handbook is a key resource for academics in entrepreneurship and tourism management. Its many practical recommendations will also appeal to practitioners, policymakers, and destination managers.
461 kr
Skickas inom 5-8 vardagar
1 941 kr
Skickas inom 5-8 vardagar
462 kr
Läs direkt efter köp
462 kr
Läs direkt efter köp
535 kr
Skickas
566 kr
Läs direkt efter köp
566 kr
Läs direkt efter köp
3 849 kr
Skickas inom 5-8 vardagar
887 kr
Läs direkt efter köp
This innovative Handbook presents cutting-edge conceptual and empirical studies, serving as a vital reference point for advancing research on tourism entrepreneurship. Editors Rob Hallak and Craig Lee bring together an international range of experts to analyse the concept of entrepreneurship, the tourism entrepreneur, enterprises and destinations, and the influence of digitalisation in this sector. Contributors employ examples from around the world to analyse issues such as gender dynamics, family-run SMEs, marketing, place identity, community, and the role of government in tourism entrepreneurship. They show that the diverse challenges that characterise this dynamic market underline the importance of resilience and creativity in tourism and hospitality.
Offering an original contribution to the literature on tourism entrepreneurship and presenting directions for future research, this Handbook is a key resource for academics in entrepreneurship and tourism management. Its many practical recommendations will also appeal to practitioners, policymakers, and destination managers.