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6 produkter
6 produkter
316 kr
Skickas inom 5-8 vardagar
628 kr
Skickas inom 10-15 vardagar
This book investigates and highlights the most critical challenges the pharmaceutical industry faces in an increasingly competitive environment of inflationary R&D investments and tightening cost control pressures.
Führung und Organisation pharmazeutischer Innovation
Wie man den Wettlauf der Life Sciences gewinnt
Inbunden, Tyska, 2024
465 kr
Skickas inom 10-15 vardagar
Dieses Buch untersucht und beleuchtet die wichtigsten Herausforderungen, denen sich die pharmazeutische Industrie in einem zunehmend wettbewerbsorientierten Umfeld mit inflationären F&E-Investitionen und verschärftem Kostendruck stellen muss. Die Autoren stellen drei Quellen der pharmazeutischen Innovation vor: neue Managementmethoden in der Arzneimittelentwicklung, neue Technologien als Voraussetzung für Spitzenforschung und -entwicklung und neue Formen der Zusammenarbeit und Internationalisierung, wie z. B. Open Innovation in den frühen Phasen der Forschung und Entwicklung. Neue Modelle und Methoden werden anhand von Fallbeispielen aus Europa, den USA und Asien illustriert. Diese dritte, vollständig überarbeitete Auflage wurde erweitert, um die neuesten Entwicklungen im Bereich der offenen und kollaborativen Innovation, die größere strategische Bedeutung von Risikokapital und Investitionen in der Frühphase sowie die neue Palette an aufkommenden Technologien, die jetzt in der pharmazeutischen Innovation eingesetzt werden, zu berücksichtigen.
853 kr
Skickas inom 10-15 vardagar
This book investigates and highlights the most critical challenges the pharmaceutical industry faces in an increasingly competitive environment of inflationary R&D investments and tightening cost control pressures.
Leading Pharmaceutical Innovation
Trends and Drivers for Growth in the Pharmaceutical Industry
Inbunden, Engelska, 2008
733 kr
Skickas inom 5-8 vardagar
Pharmaceutical giants have doubled their investments in drug development in the past decade only to see new drug approvals remain constant. This book investigates and highlights a set of proactive strategies aimed at generating sustainable competitive advantage based on value-generating business practices. We focus on three sources of pharmaceutical innovation: new management methods in the drug development pipeline, new technologies as enablers for cutting-edge R&D, and new forms of cooperation and internationalization, such as open innovation in the early phases of R&D. Our findings are illustrated by cases from Europe, the US, and Asia.
1 096 kr
Skickas inom 10-15 vardagar
The productivity in pharmaceutical research and development faces intense pres sure. R&D expenditures of the major US and European companies have topped US$ 33 billion in 2003 compared to around US$ 13 billion just a decade ago. At the same time, the number of new drug approvals has dropped from 53 in 1996 to only 35 in 2003. Moreover, the protraction of clinical trials has significantly reduced the effective time of patent protection. The consequences are devastating. Monopoly profits have started to decline and the average costs per new drug have reached a re cord level of close to US$ 1 billion today. As a result, any failure of a new sub stance in the R&D process can lead to considerable losses, and the risks of introduc ing a new drug to the market have grown tremendously. Particularly if a company is highly dependent on just a handful of mega-selling blockbuster drugs, the risks can be even greater. For example, Pfizer generated about 90% of its worldwide revenues in 2002 with just 8 products. Any shortfall of a promising late-stage drug candidate would have left Pfizer with a gaping hole in its product portfolio. In order to deal with these risks, many pharmaceutical companies have started to organize their R&D in partnership. In fact, more than 600 alliances in pharmaceutical R&D are signed every year.