Gopalkrishnan R Iyer – författare
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14 produkter
Teaching International Business
Ethics and Corporate Social Responsibility
Av Erdener Kaynak, Gopalkrishnan R Iyer
Inbunden, 2000
2433 kr
Lägg i varukorg
Instill social responsibility in your students!“Ethical behavior in international business is our strongest hope, especially at a time when alternative systems of governing individual and corporate behaviors are at their weakest levels.” --Gopalkrishnan R. Iyer, from the chapter “Approaches to …
Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS
Av Erdener Kaynak, Gopalkrishnan R Iyer m. fl.
Inbunden, 2000
2578 kr
Lägg i varukorg
Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS is a collection of conceptual and empirical articles on the developments of markets, marketing orientation, and marketing strategy in the transition economies of Eastern and Central Europe, the Baltic States, and the …
Customer Relationship Management in Electronic Markets
Av Gopalkrishnan R Iyer, David Bejou
Inbunden, 2004
785 kr
Lägg i varukorg
Discover an important tool in the development of new marketing strategies for satisfying online customers! Edited by two experts in the fields of business and marketing, Customer Relationship Management in Electronic Markets is designed to help you build Internet relationships that lead to customer …
Customer Relationship Management in Electronic Markets
Av Gopalkrishnan R Iyer, David Bejou
Häftad, 2004
633 kr
Lägg i varukorg
Discover an important tool in the development of new marketing strategies for satisfying online customers! Edited by two experts in the fields of business and marketing, Customer Relationship Management in Electronic Markets is designed to help you build Internet relationships that lead to customer …
Teaching International Business
Ethics and Corporate Social Responsibility
Av Erdener Kaynak, Gopalkrishnan R Iyer
Häftad, 2021
557 kr
Lägg i varukorg
Instill social responsibility in your students!“Ethical behavior in international business is our strongest hope, especially at a time when alternative systems of governing individual and corporate behaviors are at their weakest levels.” --Gopalkrishnan R. Iyer, from the chapter “Approaches to …
Customer Relationship Management in Electronic Markets
Av David Bejou, Gopalkrishnan R Iyer
E-bok, 2014
553 kr
Lägg i varukorg
Discover an important tool in the development of new marketing strategies for satisfying online customers! Edited by two experts in the fields of business and marketing, Customer Relationship Management in Electronic Markets is designed to help you build Internet relationships that lead to customer …
Customer Relationship Management in Electronic Markets
Av David Bejou, Gopalkrishnan R Iyer
E-bok, 2014
535 kr
Lägg i varukorg
Discover an important tool in the development of new marketing strategies for satisfying online customers! Edited by two experts in the fields of business and marketing, Customer Relationship Management in Electronic Markets is designed to help you build Internet relationships that lead to customer …
Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS
Av Lance A Masters, Gopalkrishnan R Iyer m. fl.
E-bok, 2014
1053 kr
Lägg i varukorg
Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS is a collection of conceptual and empirical articles on the developments of markets, marketing orientation, and marketing strategy in the transition economies of Eastern and Central Europe, the Baltic States, and the …
Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS
Av Lance A Masters, Gopalkrishnan R Iyer m. fl.
E-bok, 2014
1088 kr
Lägg i varukorg
Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS is a collection of conceptual and empirical articles on the developments of markets, marketing orientation, and marketing strategy in the transition economies of Eastern and Central Europe, the Baltic States, and the …
Teaching International Business
Ethics and Corporate Social Responsibility
Av Gopalkrishnan R Iyer, Erdener Kaynak
E-bok, 2021
657 kr
Lägg i varukorg
Instill social responsibility in your students!“Ethical behavior in international business is our strongest hope, especially at a time when alternative systems of governing individual and corporate behaviors are at their weakest levels.†--Gopalkrishnan R. Iyer, from the chapter “Approaches …
Teaching International Business
Ethics and Corporate Social Responsibility
Av Gopalkrishnan R Iyer, Erdener Kaynak
E-bok, 2021
657 kr
Lägg i varukorg
Instill social responsibility in your students!“Ethical behavior in international business is our strongest hope, especially at a time when alternative systems of governing individual and corporate behaviors are at their weakest levels.†--Gopalkrishnan R. Iyer, from the chapter “Approaches …
E-Services
Opportunities and Threats - Journal of Value Chain Management, Vol. 1, No. 1/2 (Special Issue)
Av Heiner Evanschitzky, Gopalkrishnan R. Iyer
Häftad, 2007
568 kr
Lägg i varukorg
VII _______________________________________________________________________________________________________________________________ _______________________ Preface The book series, Applied Marketing Science - Angewandte Marketingforschung aims to bridge the gap between scientific rigor and …
E-Services
Opportunities and Threats - Journal of Value Chain Management, Vol. 1, No. 1/2 (Special Issue)
Av Gopalkrishnan R. Iyer, Heiner Evanschitzky
E-bok, 2007
755 kr
Lägg i varukorg
VII _______________________________________________________________________________________________________________________________ _______________________ Preface The book series, Applied Marketing Science - Angewandte Marketingforschung aims to bridge the gap between scientific rigor and …
Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS
Av Erdener Kaynak, Gopalkrishnan R Iyer m. fl.
Häftad, 2000
592 kr
Tillfälligt slut
Marketing Challenges in Transition Economies of Europe, Baltic States and the CIS is a collection of conceptual and empirical articles on the developments of markets, marketing orientation, and marketing strategy in the transition economies of Eastern and Central Europe, the Baltic States, and the …
