Silvia Ranfagni – författare
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10 produkter
Art of Digital Marketing for Fashion and Luxury Brands
Marketspaces and Marketplaces
Av Wilson Ozuem, Silvia Ranfagni
Inbunden, 2021
1925 kr
Lägg i varukorg
This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in determining a consumer’s purchase and post-purchase trajectories.The fashion industry has evolved rapidly over the last few years with the diffusion of …
Art of Digital Marketing for Fashion and Luxury Brands
Marketspaces and Marketplaces
Av Silvia Ranfagni, Wilson Ozuem
E-bok, 2021
2509 kr
Lägg i varukorg
This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in determining a consumer’s purchase and post-purchase trajectories. The fashion industry has evolved rapidly over the last few years with the diffusion of …
Art of Digital Marketing for Fashion and Luxury Brands
Marketspaces and Marketplaces
Av Wilson Ozuem, Silvia Ranfagni
Häftad, 2022
1925 kr
Lägg i varukorg
This book explores omnichannel fashion and luxury retailing with a particular emphasis on the role of computer-mediated marketing environments in determining a consumer’s purchase and post-purchase trajectories.The fashion industry has evolved rapidly over the last few years with the diffusion of …
Digital Transformation for Fashion and Luxury Brands
Theory and Practice
Av Wilson Ozuem, Silvia Ranfagni m. fl.
Inbunden, 2024
1925 kr
Lägg i varukorg
This book re-evaluates the diffusion and positioning of fashion and luxury brands following the impact and disruption of digital transformations, particularly on existing omni-channel models and touchpoints and consumer behaviours. By exploring the importance of digital transformation and …
Digital Transformation for Fashion and Luxury Brands
Theory and Practice
Av Michelle Willis, Silvia Ranfagni m. fl.
E-bok, 2024
2360 kr
Lägg i varukorg
This book re-evaluates the diffusion and positioning of fashion and luxury brands following the impact and disruption of digital transformations, particularly on existing omni-channel models and touchpoints and consumer behaviours. By exploring the importance of digital transformation and …
Digital Transformation for Fashion and Luxury Brands
Theory and Practice
Av Wilson Ozuem, Silvia Ranfagni m. fl.
Häftad, 2025
1925 kr
Lägg i varukorg
This book re-evaluates the diffusion and positioning of fashion and luxury brands following the impact and disruption of digital transformations, particularly on existing omni-channel models and touchpoints and consumer behaviours. By exploring the importance of digital transformation and …
Sustainable Digital Marketing for Fashion and Luxury Brands
Theory and Practice
Av Wilson Ozuem, Silvia Ranfagni m. fl.
Inbunden, 2025
2194 kr
Lägg i varukorg
This book critically examines the evolving fashion and luxury brand sector in the post-COVID-19 era, emphasizing the crucial need for sustainable digital marketing strategies and innovation. The book explores the dual commitment luxury brands face, balancing social and ethical responsibilities …
Sustainable Digital Marketing for Fashion and Luxury Brands
Theory and Practice
Av Cindy Millman, Silvia Ranfagni m. fl.
E-bok, 2025
2833 kr
Lägg i varukorg
This book critically examines the evolving fashion and luxury brand sector in the post-COVID-19 era, emphasizing the crucial need for sustainable digital marketing strategies and innovation. The book explores the dual commitment luxury brands face, balancing social and ethical responsibilities …
Sustainable Digital Marketing for Fashion and Luxury Brands
Theory and Practice
Av Wilson Ozuem, Silvia Ranfagni m. fl.
Häftad, 2026
2194 kr
Lägg i varukorg
This book critically examines the evolving fashion and luxury brand sector in the post-COVID-19 era, emphasizing the crucial need for sustainable digital marketing strategies and innovation. The book explores the dual commitment luxury brands face, balancing social and ethical responsibilities …
Pride
Av Emiliano Reali, Silvia Ranfagni m. fl.
Inbunden, 2024
557 kr
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A photographic narrative that crosses the world's main cities to witness the shared intentions and feelings that bind the single Pride events in one big wave that envelops and crosses all countries, exalting the uniqueness and variegated compositions of identities and modes. A snapshot of global …
