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21 produkter
The Sage Handbook of Industrial Marketing
Av Adam Lindgreen, Thomas Fotiadis m. fl.
Inbunden, 2025
1848 kr
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The Sage Handbook of Industrial Marketing addresses the dynamic and complex landscape of industrial marketing, emphasizing the unique challenges and opportunities within business-to-business transactions. In an era marked by technological advancements and globalization, this handbook offers a …
Sage Handbook of Industrial Marketing
Av Pete Naude, Dimitris Folinas m. fl.
E-bok, 2025
1330 kr
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The Sage Handbook of Industrial Marketing addresses the dynamic and complex landscape of industrial marketing, emphasizing the unique challenges and opportunities within business-to-business transactions. In an era marked by technological advancements and globalization, this handbook offers a …
Integrating Marketing and Supply Chain Management
Converging Paths to Holistic Business Success
Av Christos A. Vassiliadis, Antonios Gasteratos m. fl.
E-bok, 2025
999 kr
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Successful organisations have long recognised the importance of demand-supply integration to maintaining growth and success. Integrating Marketing and Supply Chain Management brings together the two disciplines, marketing and supply chain management (SCM), to provide students with a bird's-eye view …
Integrating Marketing and Supply Chain Management
Converging Paths to Holistic Business Success
Av Christos A. Vassiliadis, Antonios Gasteratos m. fl.
E-bok, 2025
967 kr
Lägg i varukorg
Successful organisations have long recognised the importance of demand-supply integration to maintaining growth and success. Integrating Marketing and Supply Chain Management brings together the two disciplines, marketing and supply chain management (SCM), to provide students with a bird's-eye view …
Integrating Marketing and Supply Chain Management
Converging Paths to Holistic Business Success
Av Thomas A. Fotiadis, Dimitris Folinas m. fl.
Häftad, 2025
847 kr
Lägg i varukorg
Successful organisations have long recognised the importance of demand–supply integration to maintaining growth and success. Integrating Marketing and Supply Chain Management brings together the two disciplines, marketing and supply chain management (SCM), to provide students with a bird’s-eye view …
Integrating Marketing and Supply Chain Management
Converging Paths to Holistic Business Success
Av Thomas A. Fotiadis, Dimitris Folinas m. fl.
Inbunden, 2025
2588 kr
Lägg i varukorg
Successful organisations have long recognised the importance of demand–supply integration to maintaining growth and success. Integrating Marketing and Supply Chain Management brings together the two disciplines, marketing and supply chain management (SCM), to provide students with a bird’s-eye view …
Marketing and Supply Chain Management
A Systemic Approach
Av Dimitris Folinas, Thomas Fotiadis
Inbunden, 2017
3154 kr
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Organizations are now recognizing the importance of demand-supply integration to their growth and success. While marketing and supply chain management are an essential part of any business qualification, it is becoming increasingly essential to understand the need for integration between synergize …
Marketing and Supply Chain Management
A Systemic Approach
Av Dimitris Folinas, Thomas Fotiadis
Häftad, 2017
786 kr
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Organizations are now recognizing the importance of demand-supply integration to their growth and success. While marketing and supply chain management are an essential part of any business qualification, it is becoming increasingly essential to understand the need for integration between synergize …
Marketing and the Customer Value Chain
Integrating Marketing and Supply Chain Management
Av Thomas Fotiadis, Dimitris Folinas m. fl.
Inbunden, 2022
2824 kr
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Marketing and supply chain management have a symbiotic relationship within any enterprise, and together they are vital for a company’s viability and success. This book offers a systemic approach to the integration of marketing and supply chain management. It examines the strategic connections and …
Marketing and the Customer Value Chain
Integrating Marketing and Supply Chain Management
Av Thomas Fotiadis, Dimitris Folinas m. fl.
Häftad, 2022
831 kr
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Marketing and supply chain management have a symbiotic relationship within any enterprise, and together they are vital for a company’s viability and success. This book offers a systemic approach to the integration of marketing and supply chain management. It examines the strategic connections and …
Green Supply Chain Management
Av Charisios Achillas, Dionysis D. Bochtis m. fl.
Inbunden, 2018
2510 kr
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Today, one of the top priorities of an organization’s modern corporate strategy is to portray itself as socially responsible and environmentally sustainable. As a focal point of sustainability initiatives, green supply chain management has emerged as a key strategy that can provide competitive …
Green Supply Chain Management
Av Charisios Achillas, Dionysis D. Bochtis m. fl.
Häftad, 2018
618 kr
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Today, one of the top priorities of an organization’s modern corporate strategy is to portray itself as socially responsible and environmentally sustainable. As a focal point of sustainability initiatives, green supply chain management has emerged as a key strategy that can provide competitive …
Green Supply Chain Management
Av Dimitris Folinas, Dimitrios Aidonis m. fl.
E-bok, 2018
749 kr
Lägg i varukorg
Today, one of the top priorities of an organization’s modern corporate strategy is to portray itself as socially responsible and environmentally sustainable. As a focal point of sustainability initiatives, green supply chain management has emerged as a key strategy that can provide competitive …
Green Supply Chain Management
Av Dimitris Folinas, Dimitrios Aidonis m. fl.
E-bok, 2018
749 kr
Lägg i varukorg
Today, one of the top priorities of an organization’s modern corporate strategy is to portray itself as socially responsible and environmentally sustainable. As a focal point of sustainability initiatives, green supply chain management has emerged as a key strategy that can provide competitive …
Marketing and Supply Chain Management
A Systemic Approach
Av Thomas Fotiadis, Dimitris Folinas
E-bok, 2017
927 kr
Lägg i varukorg
Organizations are now recognizing the importance of demand-supply integration to their growth and success. While marketing and supply chain management are an essential part of any business qualification, it is becoming increasingly essential to understand the need for integration between synergize …
Outsourcing Management for Supply Chain Operations and Logistics Services
Inbunden, 2012
2499 kr
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Outsourcing Management for Supply Chain Operations and Logistics Service
E-bok, 2012
3105 kr
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Logistics and Supply Chain Management has been a vital part of every economy and every business entity. Both sciences have become prestigious research fields focusing on best practices, concepts, and methods. Outsourcing Management for Supply Chain Operations and Logistics Services is concentrated …
Outsourcing Management for Supply Chain Operations and Logistics Service
E-bok, 2012
3152 kr
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Logistics and Supply Chain Management has been a vital part of every economy and every business entity. Both sciences have become prestigious research fields focusing on best practices, concepts, and methods. Outsourcing Management for Supply Chain Operations and Logistics Services is concentrated …
Industrial Marketing
Av Thomas Fotiadis, Adam Lindgreen m. fl.
Häftad, 2022
2135 kr
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An introductory textbook on industrial marketing and supply chain management that discusses industrial products and pricing, as well as key topics such as co-creation of value, big data, innovation, green practices and CSR. The textbook includes: The marketing philosophy on industrial markets The …
Industrial Marketing
Av Thomas Fotiadis, Adam Lindgreen m. fl.
Inbunden, 2022
3619 kr
Lägg i varukorg
An introductory textbook on industrial marketing and supply chain management that discusses industrial products and pricing, as well as key topics such as co-creation of value, big data, innovation, green practices and CSR. The textbook includes: The marketing philosophy on industrial markets The …
Industrial Marketing
Av Dimitris Folinas, Christina Oberg m. fl.
E-bok, 2022
923 kr
Lägg i varukorg
An introductory textbook on industrial marketing and supply chain management that discusses industrial products and pricing, as well as key topics such as co-creation of value, big data, innovation, green practices and CSR. The textbook includes: The marketing philosophy on industrial markets The …
