Theory of International Business

Economic Models and Methods

AvMark Casson

Inbunden, Engelska, 2016

605 kr

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Häftad

605 kr

Beskrivning

Demonstrating why economic modelling is so important in understanding international business, this stimulating and highly original book sets out a new and exciting research agenda in international business studies.

Produktinformation

Utgivningsdatum:2016-10-04
Mått:148 x 210 x 17 mm
Vikt:378 g
Format:Inbunden
Språk:Engelska
Antal sidor:171
Upplaga:16001
Förlag:Springer International Publishing AG
ISBN:9783319322964

Utforska kategorier

Entreprenörskap inom Ekonomi och Ledarskap

Mer om författaren

Mark Casson is Professor of Economics at the University of Reading, UK, where he researches international business, entrepreneurship and business and economic history. His recent books include The Multinational Enterprise Revisited (with Peter Buckley) and The Entrepreneur in History (with Catherine Casson).

Innehållsförteckning

Introduction.- Chapter 1: The Relationship between Economics and International Business Studies.- Chapter 2: Introduction to Modelling Techniques.- Chapter 3: Introduction to Monopoly.- Chapter 4: Introduction to Location.- Chapter 5: Division of Labour and Modularisation.- Chapter 6: Analysis of Ownership.- Chapter 7: Modelling Contractual Arrangements.- Chapter 8: Global Rivalry.- Chapter 9: Extensions of the Models.- Chapter 10: The Management of the Firm.- Chapter 11: Conclusions: A Model-Building Agenda.