Shannon P. Pratt, CFA, FASA, MCBA, CM&AA, is the Chairman and CEO of Shannon Pratt Valuations, Inc. a premier business valuation firm located in Portland Oregon, and is the founder and Editor Emeritus of Business Valuation Resources, LLC. Over a distinguished career of close to four decades, he has performed valuation engagements for M&A, ESOPs, gift and estate taxation, marital dissolution, shareholder oppression and dissent, and numerous other purposes. He has conducted numerous fairness and solvency opinions, has testified in a wide variety of federal and state courts across the country, and frequently participates in arbitration and mediation proceedings. Dr. Pratt is one of the most successful and respected authors in his field. He is the author or coauthor of several industry standards, including Valuing a Business: The Analysis and Appraisal of Closely Held Companies, Valuing Small Businesses and Professional Practices, The Market Approach to Valuing Businesses, Standards of Value, Business Valuation and Taxes, The Lawyer's Business Valuation Handbook, and Cost of Capital.

• Defining market multiples and market approach methods. Defining market value multiples The guideline public company methodThe guideline merged and acquired company methodOther market methodsFinding and analyzing comparative market transaction data. Finding public company market transaction dataFinding merger and acquisition market dataAdjusting financial statementsComparative financial analysisCompiling market value tables and reaching a value conclusion. Compiling useful market value tablesSelecting, weighting, and adjusting market value multiplesControl premiums and minority discountsDiscounts for lack of marketabilitySample market approach cases. Small-size service company sample case- sub shopMedium-size service company sample case-software developerImportant aspects of using the market approach. Reconciling market approach values with income and asset approach valuesDoes size matter? Evidence from empirical dataCommon errors in implementing the market approachThe dismal track record of U.S. market acquisitionsThe market approach in the courts

Shannon P. Pratt, CFA, FASA, MCBA, CM&AA, is the Chairman and CEO of Shannon Pratt Valuations, Inc. a premier business valuation firm located in Portland Oregon, and is the founder and Editor Emeritus of Business Valuation Resources, LLC. Over a distinguished career of close to four decades, he has performed valuation engagements for M&A, ESOPs, gift and estate taxation, marital dissolution, shareholder oppression and dissent, and numerous other purposes. He has conducted numerous fairness and solvency opinions, has testified in a wide variety of federal and state courts across the country, and frequently participates in arbitration and mediation proceedings. Dr. Pratt is one of the most successful and respected authors in his field. He is the author or coauthor of several industry standards, including Valuing a Business: The Analysis and Appraisal of Closely Held Companies, Valuing Small Businesses and Professional Practices, The Market Approach to Valuing Businesses, Standards of Value, Business Valuation and Taxes, The Lawyer's Business Valuation Handbook, and Cost of Capital.

• Defining market multiples and market approach methods. Defining market value multiples The guideline public company methodThe guideline merged and acquired company methodOther market methodsFinding and analyzing comparative market transaction data. Finding public company market transaction dataFinding merger and acquisition market dataAdjusting financial statementsComparative financial analysisCompiling market value tables and reaching a value conclusion. Compiling useful market value tablesSelecting, weighting, and adjusting market value multiplesControl premiums and minority discountsDiscounts for lack of marketabilitySample market approach cases. Small-size service company sample case- sub shopMedium-size service company sample case-software developerImportant aspects of using the market approach. Reconciling market approach values with income and asset approach valuesDoes size matter? Evidence from empirical dataCommon errors in implementing the market approachThe dismal track record of U.S. market acquisitionsThe market approach in the courts