European Business and Management

AvAndreas Kaplan

Inbunden, Engelska, 2015

10 349 kr

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Beskrivning

With the rising importance of Europe in an ever more globalised world, it is more crucial than ever to consider the cultural diversity across its approximately 50 countries. The European Union may have created integration across economic, political and legal spheres, but national and regional differences remain and are celebrated. When it comes to business, what, if anything, could be said to define a ‘European’ management approach, as opposed to the more famous American and Japanese examples?  This Major Work provides a deeper insight into the common elements uniting and defining European management approaches through a collection of key papers from the last 50 years. The literature is framed by an extensive introductory chapter which highlights the key concepts, themes and debates.  Volume One: Cultural Specificities and Cross-Cultural CommonalitiesVolume Two: Business Ethics and Corporate Social ResponsibilityVolume Three: Contextual Diversity and Interdisciplinary AspectsVolume Four: Business Education and Scholarly Research

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