This volume is sponsored by Division 9 of the American Psychological Association: The Society for the Psychological Study of Social Issues.****This is an essential reference book for any social scientist or student who uses measuresof attitude or personality in his or her research. The earlier version, published twenty years ago, was to be found on the shelf of virtually everyone who worked in the field.

This volume is sponsored by Division 9 of the American Psychological Association: The Society for the Psychological Study of Social Issues.****This is an essential reference book for any social scientist or student who uses measuresof attitude or personality in his or her research. The earlier version, published twenty years ago, was to be found on the shelf of virtually everyone who worked in the field.