E-bok, Engelska, 2008
benefits of e-business performance measurement systems
Av David Barnes, Matthew Hinton
453 kr
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Beskrivning
To participate fully in the new world of e-business, organisations have to make significant financial investments. How then, should they evaluate e-business investment proposals and monitor the resulting performance of their on-line business operations? To what extent are traditional performance measurement systems fit for a world where clicks not bricks determine business success? This CIMA report describes research investigating how organisations have been adapting their performance measurement systems for e-business. The research aimed to identify the features and benefits of an effective e-business performance measurement system by studying twelve organisations that have had some success in developing performance measurement systems suitable for the on-line environment.* Based on four years of case study research inlcuding interviews with 12 managers* offers a distinctive view of e-business in measuring the performance of a business* Recommendations are made based on the findings from cross case analysis
Produktinformation
- Utgivningsdatum: 2008-07-08
- Språk: Engelska
- Filformat: PDF
- Kopieringsskydd: LCP
- ISBN: 9780080888057
- Förlag: Elsevier Science
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