Bokus
Sandra Cain - Key Concepts in Public Relations, Häftad

Häftad, Engelska, 2009

Key Concepts in Public Relations

Av Sandra Cain

Del i serien Key Concepts

483 kr

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Beskrivning
An indepth glossary, this accessible book successfully introduces students to the key concepts, themes and principles of Public Relations. Terms are organized alphabetically and are fully cross-referenced for ease of use. Suggestions for further reading help to consolidate knowledge and aid understanding.
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SANDRA CAIN is a Senior Lecturer in public relations, communication and writing at Southampton Solent University, UK. She is a member of the Chartered Institute for Public Relations and the Society of Authors. Her publications to date include seven books, several chapters in books and numerous magazine articles.

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'...an important and useful addition to public relations collections...' - Reference Reviews

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