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    1. Ekonomi och Ledarskap
    2. Industrier och branscher
    3. Media och underhållning

    Can Journalism Be Saved?

    Rediscovering America's Appetite for News

    AvRachel Davis Mersey

    Inbunden, Engelska, 2010

    865 kr

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    Beskrivning

    This book challenges the once-dominant social responsibility model and argues that a new, "individual-first" paradigm is what will allow journalism to survive in today's crowded media marketplace.By some measures, it would seem that print journalism is dying. Journalism recently suffered one of its worst circulation declines in years: a drop of more than ten percent in the a six month period ending September 30, 2009. The Rocky Mountain News in Denver, CO, closed its doors in 2009—after it dominated the AP awards in 2008, and was lauded for an investigative expose on unfair treatment of former nuclear workers. Even the New York Times and the Washington Post are experiencing financial trouble. But print advertising revenue still trumps online advertising revenue ten-fold. Is there hope yet for traditional journalism?This book reviews the complicated challenge facing journalism, tracing its 19th-century community-oriented origins and documenting the vast expansion of the news business via blogs and other Internet-enabled outlets, user-generated content, and news-like alternatives. The author argues that a radical shift in mindset—striving to meet each individual's demands for what he wants to know—will be necessary to save journalism.Presents a chronological review of the top-down influence model, the timeline of the evolution of the definition of news, and the historical development of social responsibility of the pressContains helpful illustrations of the proposed new models of journalism Bibliography of academic and professional materials related to the state of the news media Index of important institutions including nameplate news organizations, influential companies (e.g., Apple and Google), theoretical frameworks, media owners, and media startups

    Produktinformation

    • Utgivningsdatum:2010-08-31
    • Mått:241 x 253 x 16 mm
    • Vikt:440 g
    • Format:Inbunden
    • Språk:Engelska
    • Antal sidor:167
    • Förlag:Bloomsbury Publishing Plc
    • ISBN:9780313392085
    • Utmärkelser:Winner of Choice Outstanding Academic Title, 2011 2012 (United States)

    Utforska kategorier

    • Media och underhållning inom Ekonomi och Ledarskap

    Mer om författaren

    Rachel Davis Mersey is assistant professor at the Medill School of Journalism at Northwestern University, Evanston, IL, where she is also a faculty fellow for the university's Institute for Policy Research.

    Recensioner i media

    "Well documented and researched, this is required reading for anyone interested in journalism and media analysis, including policy wonks, whose work is criticism. ... Summing Up: Highly recommended. Lower-division undergraduates through faculty and professionals; general readers." - Choice

    Innehållsförteckning

    • IllustrationsPrefaceAcknowledgmentsPart One ournalism and Democracy Are DeadChapter 1: A Brave New World of JournalismChapter 2: From Whence Journalists CamePart Two The Individual Is Very Much AliveChapter 3: Audience Needs and ActionsChapter 4: Why the Audience Does What It DoesChapter 5: The Audience Already Has ControlPart Three A New Model of Journalism Is BornChapter 6: A New FrameworkChapter 7: Paying for It AllChapter 8: Journalism Is Spelled with an "I"NotesBibliographyIndex