Bokus
Jeffrey L. Funk - Mobile Disruption, Inbunden

Inbunden, Engelska, 2003

Mobile Disruption

The Technologies and Applications Driving the Mobile Internet

Av Jeffrey L. Funk

1317 kr

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Beskrivning
A disruptive technology is a technology or innovation that results in worse product performance different from the expected or predicted performance; an example is that the Internet accessible mobile phone was thought to be a portable substitute for the PC-the actual applications of mobile phones are far different from thisDescribes business models, user needs, and key technologies to create long-term strategies that are profitable in both the long- and short-term
Produktinformation
  • Utgivningsdatum: 2003-12-29
  • Mått: 165 x 240 x 20 mm
  • Vikt: 504 g
  • Format: Inbunden
  • Språk: Engelska
  • Antal sidor: 224
  • Förlag: John Wiley & Sons Inc
  • ISBN: 9780471511229
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Mer om författaren

Jeff Funk is Professor of Business at Hitotsubashi University, where he is a member of the Mobile Roundtable Commitee. He is a senior advisor to the Institute for Mobile Markets Research (formed by Cingular Wireless, IBM, and Accenture). He has been a consultatnt to leading firms in the mobile internet, such as NTT DoCoMo, J-Phone, Nokia, Hutchinson Telecom, KPN, and Bouygue Telecom. He has consulted for every service provider that has implemented i-mode services in Europe, and is considered one of the leading authorites on the?mobile internet. In addition, NTT DoCoMo presented Dr. Funk with a "Model Science Award" on October 15, 2004?based on an assessment of his?overall research,?including?the?work he put into writing?this book.

Recensioner i media

"…a very useful tool for managers looking for help in investigating the positioning of their company in the future…stimulating reading for scientists…so that they can have a complementary…vision of for what the tools they are setting up can be used." (IEEE Antennas and Propagation Magazine, April 2005) "…a good reference for those who wish to learn more about the fast evolving areas of the mobile Internet." (Computing Reviews.com, May 14, 2004)"The author explores the roots of this disruption by first examining the key technological trends driving mobile computing." (Computer Magazine, June 2004)

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