Basics of Investing

Benton E. Gup holds the Robert Hunt Cochrane/Alabama Bankers Association Chair at the University of Alabama. Dr. Gup is the author or editor of twenty-nine books, and his articles on financial subjects have appeared in leading finance journals. His most recent books are The Valuation Handbook and The Financial and Economic Crises: An International Perspective. In 2009, Dr. Gup was awarded the Midwest Finance Association's Lifetime Achievement Award.

• INVESTING IN SECURITIES AND OTHER ASSETS. Equity Securities. Debt Securities. Risks and Returns. THE SECURITIES BUSINESS. How the Securities Business Works. Services of Stockbrokerage Firms. The New York Stock Exchange. Averages and Indexes. ANALYZING SECURITIES. Sources of Information. Analyzing the Economy. Analyzing Industries. Analyzing Companies. Financial Statement Analysis and Valuation. Technical Analysis, Formula Plans, and Investment Strategies. INVESTMENT ADMINISTRATION. Making Investment Decisions. Taxes and Tax Shelters. Real Estate Investments. Antiques, Gems, and Other Investments. SPECIAL SITUATIONS. Stock and Index Options. Convertible Securities, Warrants, and Rights. Commodities. Appendices. Glossary. Index.