Moderating Focus Groups

Richard Krueger is professor emeritus at the University of Minnesota. He is an internationally recognized authority on the use of focus group interviewing within the public environment. For 25 years he served as evaluation leader for the University of Minnesota Extension Service followed by 10 years teaching graduate courses in program evaluation and research methodology. He is a former president of the American Evaluation Association and a member of the Qualitative Research Consultants Association. He holds a Ph.D. from the University of Minnesota.  In his spare time he repairs his motorcycle, swaps stories with friends, and shops for tools at the local hardware store. Maybe you’ve seen him there.

• PrefaceAbout This BookGuiding Principles of ModeratingWhat You Need to DoBefore the Focus GroupWhat You Need to DoDuring the Focus GroupSelecting the ModeratorPersonal Qualities of ModeratorsRoles of ModeratorsProblems Encountered by ModeratorsPeople ProblemsAssistant Moderator ResponsibilitiesTaking Notes and Recording the DiscussionThe Rapid Focus GroupRate Yourself - Check Sheets for ModeratingImproving Your Moderating SkillsTeaching Others to Moderate