Orienting Hollywood

A Century of Film Culture Between Los Angeles and Bombay

AvNitin Govil

Häftad, Engelska, 2015

Del i serien Critical Cultural Communication

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Beskrivning

A new understanding of the culturally rich and historic relationship between Hollywood and Bollywood. With American cinema facing intense technological and financial challenges both at home and abroad, and with Indian media looking to globalize, there have been numerous high-profile institutional connections between Hollywood and Bombay cinema in the past few years. Many accounts have proclaimed India's transformation in a relatively short period from a Hollywood outpost to a frontier of opportunity.Orienting Hollywood moves beyond the conventional popular wisdom that Hollywood and Bombay cinema have only recently become intertwined because of economic priorities, instead uncovering a longer history of exchange. Through archival research, interviews, industry sources, policy documents, and cultural criticism, Nitin Govil not only documents encounters between Hollywood and India but also shows how connections were imagined over a century of screen exchange. Employing a comparative framework, Govil details the history of influence, traces the nature of interoperability, and textures the contact between Hollywood and Bombay cinema by exploring both the reality and imagination of encounter.

Produktinformation

Utgivningsdatum:2015-03-27
Mått:152 x 229 x 15 mm
Vikt:381 g
Format:Häftad
Språk:Engelska
Serie:Critical Cultural Communication
Antal sidor:272
Förlag:New York University Press
ISBN:9780814789346

Utforska kategorier

Media och underhållning inom Ekonomi och Ledarskap

Mer om författaren

Nitin Govil is an Associate Professor in the School of Cinematic Arts at the University of Southern California. He is a co-author of Global Hollywood, Global Hollywood 2, and the forthcoming book, The Indian Film Industry.

Recensioner i media

"In this compelling study, Govil traces the ways in which the two production entities have shared finance, production, and distribution concerns, and demonstrates that far from being a recent phenomenon, this has been going on for a long time. Writing in a direct and accessible style with great economy and authority, Govil effectively delineates how Hollywood and Bollywood are, in fact, inextricably intertwined, and how this intermarriage will continue to flourish in the future." (Choice)

Innehållsförteckning

v Contents Acknowledgments vii Introduction: Narrating Encounter 1 1. Framing the Copy: Media Industries and the Poetics of Resemblance 41 2. Managing Exchange: Geographies of Finance in the Media Industries 77 3. The Theater of Influence: Reimagining Indian Film Exhibition 115 4. Economies of Devotion: Affective Engagement and the Subject(s) of Labor 153 Conclusion: Close Encounters of the Industrial Kind 183 Notes 193 Index 235 About the Author 245 Govil_i_245.indd 5 1/26/15 12:48 PM