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Beskrivning
This book is concerned with the techniques used in measuring opinions and attitudes, with special attention to scaling methods and the statistics involved.
Kendall N. Houk, Christopher A. Hunter, Michael J. Krische, Jean-Marie Lehn, Steven V. Ley, Massimo Olivucci, Joachim Thiem, Margherita Venturi, Pierre Vogel, Chi-Huey Wong, Henry N. C. Wong, Hisashi Yamamoto