Economics of Platforms (häftad)
Fler böcker inom
Format
Häftad (Trade paperback)
Språk
Engelska
Antal sidor
270
Utgivningsdatum
2021-11-11
Förlag
Cambridge University Press
Dimensioner
241 x 216 x 13 mm
Vikt
454 g
ISBN
9781108710749

Economics of Platforms

Concepts and Strategy

av Paul Belleflamme, Martin Peitz, Paul Belleflamme, Martin Peitz
Häftad,  Engelska, 2021-11-11
371
Köp
Spara som favorit
  • Skickas från oss inom 7-10 vardagar.
  • Fri frakt över 249 kr för privatkunder i Sverige.
Finns även som
Visa alla 3 format & utgåvor
Digital platforms controlled by Alibaba, Alphabet, Amazon, Facebook, Netflix, Tencent and Uber have transformed not only the ways we do business, but also the very nature of people's everyday lives. It is of vital importance that we understand the economic principles governing how these platforms operate. This book explains the driving forces behind any platform business with a focus on network effects. The authors use short case studies and real-world applications to explain key concepts such as how platforms manage network effects and which price and non-price strategies they choose. This self-contained text is the first to offer a systematic and formalized account of what platforms are and how they operate, concisely incorporating path-breaking insights in economics over the last twenty years.

Passar bra ihop

  1. Economics of Platforms
  2. +
  3. Strong Ground

De som köpt den här boken har ofta också köpt Strong Ground av Brené Brown, Brene Brown, Brené Brown (inbunden).

Köp båda 2 för 646 kr

Kundrecensioner

Har du läst boken? Sätt ditt betyg »

Fler böcker av författarna

Paul Belleflamme, Martin Peitz, Paul Belleflamme, Martin Peitz

Övrig information

Paul Belleflamme is Professor of Economics at UCLouvain. Martin Peitz is Professor of Economics at the University of Mannheim.

Du kanske gillar