Big Data, Big Innovation

Enabling Competitive Differentiation through Business Analytics

AvEvan Stubbs

Inbunden, Engelska, 2014

Del i serien Wiley and SAS Business Series

426 kr

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Beskrivning

A practical guide to leveraging your data to spur innovation and growth Your business generates reams of data, but what do you do with it? Reporting is only the beginning. Your data holds the key to innovation and growth – you just need the proper analytics. In Big Data, Big Innovation: Enabling Competitive Differentiation Through Business Analytics, author Evan Stubbs explores the potential gold hiding in your un-mined data. As Chief Analytics Officer for SAS Australia/New Zealand, Stubbs brings an industry insider's perspective to guide you through pattern recognition, analysis, and implementation.Big Data, Big Innovation: Enabling Competitive Differentiation Through Business Analytics details a groundbreaking approach to ensuring your company's upward trajectory. Use this guide to leverage your customer information, financial reports, performance metrics, and more to build a rock-solid foundation for future growth. Build an effective analytics team, and empower them with the right toolsLearn how big data drives both evolutionary and revolutionary innovation, and who should be responsibleIdentify data collection and analysis opportunities and implement action plansDesign the platform that suits your company's current and future needsQuantify performance with statistics, programming, and research for a more complete picture of operationsEffective management means combining data, people, and analytics to create a synergistic force for innovation and growth. If you want your company to move forward with confidence, Big Data, Big Innovation: Enabling Competitive Differentiation Through Business Analytics can show you how to use what you already have and acquire what you need to succeed.

Produktinformation

Utgivningsdatum:2014-08-19
Mått:158 x 229 x 25 mm
Vikt:431 g
Format:Inbunden
Språk:Engelska
Serie:Wiley and SAS Business Series
Antal sidor:256
Förlag:John Wiley & Sons Inc
ISBN:9781118724644

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Ledarskapsböcker inom Ekonomi och Ledarskap

Mer om författaren

EVAN STUBBS is the Chief Analytics Officer for SAS Australia/New Zealand and a board member of the Institute of Analytics Professionals of Australia. He has driven innovation within General Motors, transformed organizations into analytical competitors, and advises leadership teams globally on how to survive the upcoming storm.

Innehållsförteckning

Preface xiAcknowledgments xviiPart One May You Live in Interesting Times 1Chapter 1 Lead or Get Out of the Way 3The Future is Now 3The Secret is Leadership 5Notes 7Chapter 2 Disruption as a Way of Life 9The Age of Uncertainty 10The Emergence of Big Data 15Rise of the Rōnin 21The Knowledge Rush 26Systematized Chaos 31Notes 36Part Two Understanding Culture and Capability 41Chapter 3 The Cultural Imperative 47Intuitive Action 48Truth Seeking 55Value Creation 62Functional Innovation 69Revolutionary Disruption 75Notes 78Chapter 4 The Intelligent Enterprise 79Level 1: Unstructured Chaos 80Level 2: Structured Chaos 84Levels 3–5: The Intelligent Enterprise 89Notes 93Part Three Making It Real 95Chapter 5 Organizational Design 101What Should It Look Like? 102What Should It Focus On? 107What Services Can It Offer? 111What Data Does It Need? 116Note 124Chapter 6 Operating Models 125What’s the Goal? 127What’s the Enabler? 135How Does It Create Value? 140Notes 148Chapter 7 Human Capital 149What Capabilities Do I Need? 150How Do I Get the Right People? 157How Do I Keep Them? 162Notes 164Part Four Making It Happen 167Chapter 8 Innovating with Dynamic Value 169The Innovation Cycle 170The Innovation Paradox 172The Secret to Success: Dynamic Value 176The Innovation Engine 181Reinventing the Rōnin 185Notes 189Chapter 9 Creating a Plan 191Starting the Conversation 191Defining the Vision 193Identifying Opportunities 196Mapping Responsibilities 198Taking It to the Next Level 201Note 201Conclusion: The Final Chapter is Up to You 203Glossary 205About the Author 219Index 221