Short Guide to Reputation Risk

Garry Honey is a visiting senior fellow specialising in Reputation Risk. He has a background of 30 years in industry as both a Marketing Director and Strategy Consultant. He is interested in how organizations, both private and public, manage reputation among diverse stakeholder groups. Measuring Reputation for regulatory compliance is one facet of this, as is defining the risk element of reputation in non-financial terms for the risk industry. As an intangible or soft risk, reputation has an impact on consumer behaviour and trust. It is the nature of this link that requires further research.

'...many illustrations in this book. That - in my opinion - is the most useful part of this book, and makes it as applicable in boardroom presentations drawing up strategies as it is in shopfloor workshops instigating the value of reputation into each and every member of the staff. This is not just a book, it is a set of tools. Perhaps I'm carried away here, but I really did enjoy reading this book.' - Jan Husdal, husdal.com

• Contents: The nature and value of reputation; The causes and impact of reputation risk; Identifying stakeholders and risk drivers; Selecting tools and controls; Assigning responsibility; Integrating reputation risk; Governance and compliance; Case studies; Bibliography.