Discourse of Commercialization

A Multi-Perspectived Analysis

AvJ. Crichton

Häftad, Engelska, 2010

Del i serien Communicating in Professions and Organizations

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Beskrivning

An examination of how the commercialization of professional practice is implicated in its organizational discourses. Drawing on a study of ELT colleges, the book explores how teaching practices are permeated and challenged by a 'discourse of commercialization' through which market priorities become normative in teachers' professional lives.

Produktinformation

Utgivningsdatum:2010-01-01
Mått:140 x 216 x 13 mm
Vikt:303 g
Format:Häftad
Språk:Engelska
Serie:Communicating in Professions and Organizations
Antal sidor:222
Upplaga:10001
Förlag:Palgrave Macmillan
ISBN:9781349367764

Utforska kategorier

Språkvetenskap och lingvistik inom Språk och ordböcker

Mer om författaren

Jonathan Crichton is Associate Professor in Applied Linguistics at the University of South Australia, and Visiting Fellow in Psychiatry, Adelaide School of Medicine, University of Adelaide. His research focuses on professional and organisational communication, particularly in health settings. He is series editor of three Palgrave research series: Communicating in Professions and Organisations; Research and Practice in Applied Linguistics; and Palgrave Advances in Language and Linguistics.

Innehållsförteckning

List of Figures and Tables Acknowledgements Introduction Why A Multi-Perspectived Approach to Discourse? Framing the Discourse of Commercialization Professional Practice as a Site of Struggle Constructing Communities of Consumption The Role of Macro Actors in Professional Practice Understanding Practice and Informing Change Appendix 1: Diary Coding System Appendix 2: Brochure Coding System References Index