Strategic Management
From Confrontation to Transformation
AvKevin Heij,Jatinder S. Sidhu
E-bok
Engelska, 2024771 kr
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Beskrivning
In the quest for competitive advantage, navigating change can be daunting. Following a unique, four-part structure focussing on and confronting strategic issues, sensing opportunities and threats, choosing strategies and transforming organizations, this essential textbook offers a fresh and provocative perspective on strategic management.