Managing Frontiers in Competitive Intelligence

AvDavid L. Blenkhorn,Craig S. Fleisher

Inbunden, Engelska, 2000

1 079 kr

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Beskrivning

For specialists and nonspecialists alike, this perceptive selection of the newest and up and coming tools and techniques of competitive intelligence, offering a well balanced combination of theory and practice. It shows how advances in computers and technology have accelerated progress in CI management, and the ways in which CI has affected (and been affected by) all major business functions and processes. It explores applications to organizations of various sizes and types, in both the public and private sectors. Editors Fleisher and Blenkhorn link leading-edge research in CI to advances in current practice, and balance pragmatic against conceptual concerns. Analysts, strategists and organizational decision makers at higher levels will find the book especially valuable, as they seek to make sense of the business environment and assess their organizations' evolving, dynamic places in it.The pace of change in today's global, competitive economy is greater than at any time in recorded history. Thus, as never before, companies need better tools for business and competitive analysis. The book surveys applications of CI that are critical to business processes, such as mergers and acquisitions, and to evolving industries, such as biotechnology. They focus on how push and pull Internet technologies affect data gathering and analysis and how CI can be managerially assessed using multiple evaluative approaches, unavailable until now in the public domain. They then turn to the future, and lay out some startling yet plausible viewpoints on what the next frontiers of competitive intelligence will be and how organizations can and must ready themselves for them.

Produktinformation

Utgivningsdatum:2000-11-30
Mått:156 x 235 x 22 mm
Vikt:652 g
Format:Inbunden
Språk:Engelska
Antal sidor:328
Förlag:Bloomsbury Publishing Plc
ISBN:9781567203844

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Ledarskapsböcker inom Ekonomi och Ledarskap
E-handel inom Ekonomi och Ledarskap
Affärsstrategi inom Ekonomi och Ledarskap

Mer om författaren

CRAIG S. FLEISHER is Dean of the Faculty of Business, University of New Brunswick-Saint John, Canada./e Author of two award winning books and more than 100 articles in his fields, he was one of the first members of the Society of Competitive Intelligence Professionals (SCIP) and is now Coordinator of SCIP's Canadian Technology Triangle Chapter. Dr. Fleisher has held managerial positions in industry and lists among his various consulting clients, past and present, Alcan, Bell Canada, IBM, Imperial Oil, and Philip Morris.DAVID L. BLENKHORN is Professor of Marketing in the School of Business and Economics, Wilfrid Laurier University, Canada./e Among his various consulting clients in business, government, and other sectors have been Amoco Petroleum, Bell Canada, Canadian General Electric, and Cathay Pacific Airways.

Innehållsförteckning

PrefaceOverview of Competitive Intelligence Management and PracticesAn Introduction to the Management and Practice of Competitive Intelligence (CI) by Craig S. FleisherCompetitive Intelligence and Strategic Decision-Making at the Chief Executive Officer (CEO) Level by Tabatha MartinsReducing Vulnerability Through Counterintelligence by Peter BarrettThe Use of Counterintelligence, Security and Countermeasures by Alain FrancqOverview of Best Practices in Competitive Intelligence by Julia MaddenImproving the Competitive Intelligence ProcessUsing the Internet for Gathering Competitive Intelligence by Richard McClurgAnalysis in Competitive Intelligence: Process, Progress and Pitfalls by Craig S. FleisherA Toolbox for Communicating Competitive Intelligence via the Internet by Robert CunninghamUsing a Marketing Framework to Communicate Competitive Intelligence Results by Victoria Turner ShoemakerEffective Approaches to Assessing Competitive Intelligence Performance by Craig S. Fleischer and David L. BlenkhornCompetitive intelligence and its Relationship with Business Functions and ProcessesCompetitive Intelligence and the Management Accountant by Victor KnipUsing Competitive Technical Intelligence Techniques to Compliment Research and Development Processes by Jeffrey MurphyApplying Competitive Intelligence to Mergers and Acquisitions by Angus StewartNew Product Development and Competitive Intelligence by Hamid Noori, Brenda McWilliams, Gene Descza, and Hugh MunroThe Need for Business Intelligence Tools to Provide Business Intelligence Solutions by Beth RingdahlCompetitive Intelligence and its Application in Specific ContextsIdentifying Competitive Intelligence Priorities in Biotechnology by Jayson ParkerMaking Competitive Intelligence Work for the Small Business by Perry BroomeRe-Designing the Competitive Intelligence Capability Within a Financial Institution by Ross ArmstrongCompetitive Intelligence in Service Industries by Dawn E. ClarkeInformation Technology--Enabling Competitive Intelligence Adoption in Small to Medium Enterprises by J. Graeme SomervilleOrganizational Issues Associated with Competitive IntelligenceCorporate Community Culture and Counterintelligence by Suzanne WiltshireUnderstanding the Ethical Aspects of Competitive Intelligence by Shauna Hamilton and Craig S. FleisherCompetitive Intelligence and Organizational Change by Conor VibertThe Future of Competitive Intelligence by David L. Blenkhorn and Craig S. FleisherSelected BibliographyIndex

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