RENATA FOX is Associate Professor at the University of Rijeka, Croatia, where she teaches English, German, and Business Communication.JOHN FOX holds a doctoral degree in communication and media and has taught English at a number of universities.

• Foreword Acknowledgments Introduction Defining a Research Perspective The Corporation Corporate Public Discourse Corporate Ideology CPD's Nomenclature Capital Corporate Management The Corporate Management Discourse Community A Disclosure of Power A Disclosure of Leadership A Disclosure of Social Position Media od CPD Writing Media and Audiences Quantitative Analysis Five CPD Default Genres Five Corporate Web-Pages Specific Research Perspectives The Corporate Metaphor Globalization Gender The CEO's Media Interview Promotionalization of CPD Postscript Adjourning the Exploration Glossary Sources of Text Samples Bibliography Subject Index Author Index

RENATA FOX is Associate Professor at the University of Rijeka, Croatia, where she teaches English, German, and Business Communication.JOHN FOX holds a doctoral degree in communication and media and has taught English at a number of universities.

• Foreword Acknowledgments Introduction Defining a Research Perspective The Corporation Corporate Public Discourse Corporate Ideology CPD's Nomenclature Capital Corporate Management The Corporate Management Discourse Community A Disclosure of Power A Disclosure of Leadership A Disclosure of Social Position Media od CPD Writing Media and Audiences Quantitative Analysis Five CPD Default Genres Five Corporate Web-Pages Specific Research Perspectives The Corporate Metaphor Globalization Gender The CEO's Media Interview Promotionalization of CPD Postscript Adjourning the Exploration Glossary Sources of Text Samples Bibliography Subject Index Author Index

RENATA FOX is Associate Professor at the University of Rijeka, Croatia, where she teaches English, German, and Business Communication.JOHN FOX holds a doctoral degree in communication and media and has taught English at a number of universities.

• Foreword Acknowledgments Introduction Defining a Research Perspective The Corporation Corporate Public Discourse Corporate Ideology CPD's Nomenclature Capital Corporate Management The Corporate Management Discourse Community A Disclosure of Power A Disclosure of Leadership A Disclosure of Social Position Media od CPD Writing Media and Audiences Quantitative Analysis Five CPD Default Genres Five Corporate Web-Pages Specific Research Perspectives The Corporate Metaphor Globalization Gender The CEO's Media Interview Promotionalization of CPD Postscript Adjourning the Exploration Glossary Sources of Text Samples Bibliography Subject Index Author Index