Brainstorming

The techniques and technology to do your job would remain stable over time. You''d retire to spend your golden years happily in a deck chair, watching the sunset. Not anymore. Today, retirement is a fantasy for many. The factory worker of the Industrial Age is gone, replaced by the knowledge worker. This new creature must constantly retool and relearn if they wish to keep their place, much less advance. The situation is enough to overwhelm the best equipped. Many modern workers don''t fall into that category.

This little book packs a big punch with:

• Can develop mind-blowing ideas--whatever your industry
• Descriptions of how each activity works. Decide which ones make sense for your team and specific brainstorming needs
• Guidelines to help you prepare for and run a successful brainstorm, so you establish yourself as a leader
• An idea evaluation sheet to help you determine a winning idea
• Some activities are also perfect for problem solving`

This team''s efforts start to catch the attention of the firm''s executives who want to learn how and why the methods have been so effective. So you have a story and you have methods and tools to create a similar great story in your own company.