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    1. Ande, kropp och själ
    2. Ande, kropp och själ
    3. Alternativa terapier, healing och hälsa

    Business of Yoga

    A Guide to Starting, Growing and Marketing Your Yoga Business

    AvKaty Appleton,Natasha Moutran

    Häftad, Engelska, 2022

    Del i serien Yoga Teaching Guides

    268 kr

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    Fler format och utgåvor

    E-bok

    284 kr

    Beskrivning

    Many yoga teachers feel overwhelmed when it comes to grappling with the marketing and entrepreneurial aspects of their yoga business. With the market for yoga teachers becoming increasingly saturated, it is crucial that yoga teachers understand what makes their offering unique to implement a focussed business strategy. This part-guide, part workbook helps yoga teachers bridge the gap between the spiritual essence of being a yoga teacher and the financial viability of their business and is based on the authors' two decades worth of experience. Covering everything from the nuts and bolts of starting out as a yoga teacher, to navigating social media there is something for everyone, whether you're just starting out on your journey, or trying to propel your career to the next level.This book is part of the series 'Yoga Teaching Guides', which provides expert information on essential topics as well as ideas for creative teaching.

    Produktinformation

    • Utgivningsdatum:2022-11-21
    • Mått:152 x 228 x 10 mm
    • Vikt:200 g
    • Format:Häftad
    • Språk:Engelska
    • Serie:Yoga Teaching Guides
    • Antal sidor:128
    • Förlag:Jessica Kingsley Publishers
    • ISBN:9781787756427

    Utforska kategorier

    • Alternativa terapier, healing och hälsa inom Ande, kropp och själ
    • Organisation och ägarskap inom Ekonomi och Ledarskap

    Mer om författaren

    Katy Appleton (author)Katy Appleton is an author, founder & director of appleyoga, trainer of trainers, and a certified yoga teacher of over 30 years. She has published several yoga books and award-winning DVDs for home practice and is an internationally recognised teacher of Vinyasa Flow.She is known for bringing the true essence of yoga alive in a student's body and mind in creative, dynamic and life altering ways. Her teaching is biomechanically savvy whilst fun and playful, invoking a deeper embodied sense of self within a practice.Appleyoga runs life-transforming teacher trainings, worldwide retreats and live and online courses.Natasha Moutran (author)Natasha Moutran is an author, musician, lead facilitator and teacher with a world wide audience and over a decade of experience in the yoga industry. As a wellness entrepreneur she has founded many successful companies, and is now living a nomadic life focusing on international offerings, retreats, sacred sexuality and her creative projects.

    Recensioner i media

    This book is a must-read for all yoga teachers looking to increase their confidence and skills in marketing and the business aspects of yoga teaching in an authentic way. Written by highly experienced and acclaimed teachers Katy Appleton and Natasha Moutran, the book offers a highly practical companion featuring many tips and tools to help you on your yoga teaching journey while staying true to the essence of yoga.

    Innehållsförteckning

    • Introduction1- First Steps & Enquiry Work2-New Beginnings3- Your brand4-Marketing & Promotion5-Social media6-Your classes7-Other offerings8-Business Admin9-Building Your Website10-Business Development11-Conclusion