Karen Bill is Associate Dean in the School of Sport, Performing Arts and Leisure at the University of Wolverhampton. She is an Entrepreneurship Fellow at the National Council for Graduate Entrepreneurship.

It is an excellent book for undergraduate study, very contemporary and perfect for UK based students. (Lecturer, University of Glamorgan.)

• IntroductionAn overview of sport managementEnhance graduate employability in sportSports marketingFinancial accountability in sports organisationsStrategic managementHuman resource managementPlanning, monitoring, controlling and evaluating sports organisationsSports entrepreneurshipRisk management and the sport managerSports developmentManaging eventsFunding, investment and sponsorship in sportSport and the lawSustainability for sports management

Karen Bill is Associate Dean in the School of Sport, Performing Arts and Leisure at the University of Wolverhampton. She is an Entrepreneurship Fellow at the National Council for Graduate Entrepreneurship.

It is an excellent book for undergraduate study, very contemporary and perfect for UK based students. (Lecturer, University of Glamorgan.)

• IntroductionAn overview of sport managementEnhance graduate employability in sportSports marketingFinancial accountability in sports organisationsStrategic managementHuman resource managementPlanning, monitoring, controlling and evaluating sports organisationsSports entrepreneurshipRisk management and the sport managerSports developmentManaging eventsFunding, investment and sponsorship in sportSport and the lawSustainability for sports management

Karen Bill is Associate Dean in the School of Sport, Performing Arts and Leisure at the University of Wolverhampton. She is an Entrepreneurship Fellow at the National Council for Graduate Entrepreneurship.

It is an excellent book for undergraduate study, very contemporary and perfect for UK based students. (Lecturer, University of Glamorgan.)

• IntroductionAn overview of sport managementEnhance graduate employability in sportSports marketingFinancial accountability in sports organisationsStrategic managementHuman resource managementPlanning, monitoring, controlling and evaluating sports organisationsSports entrepreneurshipRisk management and the sport managerSports developmentManaging eventsFunding, investment and sponsorship in sportSport and the lawSustainability for sports management