Writing Your MBA Dissertation

Häftad, Engelska, 2002

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Beskrivning

This practical step-by-step guide covers both qualitative and quantitative dissertations. It is customized for MBA students, to reflect: length of MBA dissertations; typical MBA course structures; previous experience of students; and MBA assessment criteria. Each stage of the dissertation process is covered, from research design through to presentation, illustrated with plentiful examples. It emphasizes the evaluation of material and how to make the best use of one's tutor.

Produktinformation

Utgivningsdatum:2002-05-09
Mått:140 x 12 x 215 mm
Vikt:250 g
Format:Häftad
Språk:Engelska
Antal sidor:192
Förlag:Cengage Learning
ISBN:9781844800995

Utforska kategorier

Företagsekonomi inom Ekonomi och Ledarskap

Mer om författaren

Brian White was formerly Principal Lecturer at the Lincoln School of Management at the University of Lincoln. He has many years of experience tutoring students from a wide range of countries on dissertation presentation.

Innehållsförteckning

1. What this book is about.2. Choosing and developing a subject to investigate.3. What research is and choosing an appropriate methodology.4. Techniques of qualitative research, including case study and action research.5. Techniques of quantitative research, including sampling and triangulation.6. Writing a proposal.7. Using the literature.8. Evaluating research results.9. Writing up your dissertation.10. The role of supervisors and the assessment of dissertations.11. Specialist subject advice.12. Annotated bibliography.Index.