Europe in the Global Competition

Problems — Markets — Strategies

Häftad, Engelska, 1997

550 kr

Beställningsvara. Skickas inom 10-15 vardagar. Fri frakt över 249 kr.

Beskrivning

The global environment is characterized by an increasing dynamism. In this highly competitive situation Europe has to implement appropriate strategies and techniques. This work analyzes strengths and weaknesses of the European Union against the background of the world economy and discusses its role in the global competition from different perspectives: globalization; unemployment; competitiveness; and insurance.

Produktinformation

Utgivningsdatum:1997-07-16
Mått:170 x 244 x 19 mm
Vikt:595 g
Format:Häftad
Språk:Engelska
Antal sidor:340
Upplaga:1997
Förlag:Gabler
ISBN:9783409134347

Utforska kategorier

Internationell ekonomi inom Ekonomi och Ledarskap

Mer om författaren

Herausgeberin:Sabine Urban ist Professorin an der Université Robert Schuman und Leiterin des Centre d'Étude des Sciences Appliquées á la Gestion/IECS in Straßburg

Innehållsförteckning

1. Europe in the Global Competition.- 2. The Conscious Lack of Attention towards Unemployment in Europe.- 3. Unemployment in Europe: Characteristics and Causes in an International Comparison.- 4. Intercultural Management between Universalism and Relativism — Fundamental Problems in International Business Ethics and the Contribution of Recent German Philosophical Approaches.- 5. The Concept of the Market Economy and the Principle of Commonweal: A New Field of Inquiry for Management Studies.- 6. The Development of Strategic Alliances in a Chaotic Environment: Lessons from the Power Sector in India.- 7. New Strategies for a Global Industry: The Case of the Pharmaceutical Industry.- 8. Europe and the World Insurance Market.- 9. Development and Perspectives of the Deregulated European Telecommunication Sector.- 10. European Derivative Markets.- 11. Determinants of Export Sales Forecast Performance: Some Preliminary Evidence from UK Exporters.- 12. The German Waterpenny Case: A Paradigm for the Emerging Common Law of Europe.