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Bernhard Gold - Silicon Valley Start‐ups and Corporate Innovation, Häftad

Häftad, Engelska, 2017

Silicon Valley Start‐ups and Corporate Innovation

Av Bernhard Gold

850 kr

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Beskrivning
Bernhard Gold answers the question of how larger firms can learn from the successes of Silicon Valley start-ups by means of corporate venturing and by developing the ‘Spin-Along Approach’ – a method that combines the innovativeness of start-up companies with the capabilities of large corporations to obtain the best of both worlds. Moreover, the author provides an in-depth analysis of the Silicon Valley ecosystem and presents new corporate innovation methods for the digital age, with the aim of providing a final resolution to the ‘Innovator’s Dilemma’.
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