Managing Value Propositions in Service Ecosystems

Dr. Julian Boha is a postdoctoral researcher in the field of innovation management, project manager and lecturer at the University Erlangen-Nuremberg. He received his PhD in economic sciences from Prof. Dr. Kathrin M. Moeslein at the Department of Information Systems, Chair of Information Systems – Innovation and Value Creation.

• Value propositions and service ecosystems from a service-dominant logic perspective.- The evolution of value propositions.- Perceived value propositions of service ecosystems.- Orchestrating service ecosystems through value propositions.- Towards a management framework for service ecosystems. ​