Price Spread Analysis and Marketing Pattern of Fruits and Vegetables
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Customer Relationship Management In Agri-Business: A Case Of Agri-Business Retailers
AvJyoti Kachroo,Sajad Khurshid Khan
E-bok
Engelska, 20181 447 kr
Läs direkt i Bokus Reader – eller ladda ned till din enhet
Beskrivning
This book is designed and written to throw some light on several of CRM and its impact on Agri-business ventures. The book provides empirical information about the need and importance of Customer relationship management in Agri-Business field. The main contents of the book are basically based on primary as well as secondary data and factual information from the various Agri-Business based case studies and will act as a ready reference for various policy planners/makers for betterment of the business ventures. The book has considerable importance for the students of agri-business management and scholars, who are interested and engaged in this area. The future policy implications have also been provided.
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