PLAYING BY THE RULES: UNDERSTANDING GERMAN BUSINESS CULTURE

"Why they are complaining?" "Why do they treat me this way?" "Why are they offending my team?"Intercultural misunderstandings are a pain. Fact-oriented cultures and relationship-oriented cultures clash. They have different styles of communication, different views on the same things, and contrary core values. The Germans are fact-oriented. Their habits make doing business with them a challenge. This book educates managers and professionals on how best to work with Germans and helps them avoid intercultural misunderstandings. It reveals the three key characteristics for consideration to make business with Germans a success: directness — adherence — commitment.