Adam Mogelonsky – författare

Selling wine is as much art as it is procurement, science, service, marketing, pricing and more recently, technology. While most restaurateurs, sommeliers and hoteliers have a good grasp of beverage strategy, prolific writers for the hotel industry, Adam and Larry Mogelonsky, bring you a handbook on how to take your wine knowledge to the next level.Based on decades of experience consulting with hotels and restaurants around the world as well as from their previous tenure in the advertising industry, the authors bring together insights and psychological principles designed to improve your performance at every step of the sales process. Ideal for budding restaurant managers, F&B directors, sommeliers as well as waitstaff and hospitality students, this book ultimately teaches how wine fits into the dining experience to maximize any outlet’s beverage profits.

The COVID-19 pandemic represents a watershed moment for hotels around the world. Weathering the short-term consequences of a global travel shutdown required a deft hand in management, whilenavigating any organization toward success in the recovery period demands even more intellect and creativity. There are now so many new challenges facing the hospitality industry and the situation is changing almost every day. With technology playing a pivotal role in the hotel of the future, all managers must also have a firm grasp of how each platform and device works in order to determine what is best for their organizations while still operating on a lean budget. As presented in this sixth book in the series, More Hotel Mogel gives hoteliers the latest tools to prosper in this rapidly evolving period. While analyzing the current trends and looking at how the coronavirus has affected every operation, the authors also examine what underscores modern guest behavior and how best to appeal to customers so that you can maximize revenue at any property. This is not an introductory textbook on the hotel industry, but rather a compilation of selected topics that highlight current success stories, blunders to avoid and unique ideas to help hotels in the post-pandemic world. The goal throughout is to make aspiring hoteliers and seasoned professionals think about how to boldly grow their businesses in this brave new hospitality world.