Adrian Mackay – författare
Visar alla böcker från författaren Adrian Mackay. Handla med fri frakt och snabb leverans.
20 produkter
Fundamentals of Advertising
Av John Wilmshurst, Adrian Mackay
Häftad, 1999
951 kr
Lägg i varukorg
The Fundamentals of Advertising is widely recognized as the most comprehensive and informative introduction to the area for both professionals and students. The new edition has been fully revised and updated and provides a comprehensive coverage of the whole business of advertising and its …
Fundamentals and Practice of Marketing
Av Adrian Mackay, John Wilmshurst
Häftad, 2002
816 kr
Lägg i varukorg
The fourth edition of this seminal text retains the clarity and simplicity of its predecessors in communicating the basic themes and principles of contemporary marketing.'The Fundamentals and Practice of Marketing' has been substantially revised to take into account recent developments in the field …
Practice of Advertising
Häftad, 2004
846 kr
Lägg i varukorg
The Practice of Advertising addresses key issues in the industry, presenting a comprehensive overview of its components. Clarity in both style and content has been ensured so that the information is easily accessible and terminology is suitable for the reader.Based on the successful and highly …
Motivation, Ability and Confidence Building in People
Häftad, 2006
846 kr
Lägg i varukorg
In order to get the best out of people in organisations, managers need to address the fundamental principals of people management: those of motivation, ability and confidence building. This proposed book aims to bring together clarity and understanding of these three main areas in one text with …
Recruiting, Retaining and Releasing People
Häftad, 2006
876 kr
Lägg i varukorg
The greater part of an HR budget is spent on recruitment and retaining good people is key to a company's success.This book contains essential and up-to-date material around recruitment and retention including those issues that are currently pressing on companies with regard to flexibilty, returning …
Recruiting, Retaining and Releasing People
E-bok, 2010
1034 kr
Lägg i varukorg
The greater part of an HR budget is spent on recruitment and retaining good people is key to a company''s success. This book contains essential and up-to-date material around recruitment and retention including those issues that are currently pressing on companies with regard to flexibilty, …
Recruiting, Retaining and Releasing People
E-bok, 2010
1034 kr
Lägg i varukorg
The greater part of an HR budget is spent on recruitment and retaining good people is key to a company''s success. This book contains essential and up-to-date material around recruitment and retention including those issues that are currently pressing on companies with regard to flexibilty, …
Practice of Advertising
E-bok, 2007
892 kr
Lägg i varukorg
The Practice of Advertising addresses key issues in the industry, presenting a comprehensive overview of its components. Clarity in both style and content has been ensured so that the information is easily accessible and terminology is suitable for the reader. Based on the successful and highly …
Practice of Advertising
E-bok, 2007
892 kr
Lägg i varukorg
The Practice of Advertising addresses key issues in the industry, presenting a comprehensive overview of its components. Clarity in both style and content has been ensured so that the information is easily accessible and terminology is suitable for the reader. Based on the successful and highly …
Motivation, Ability and Confidence Building in People
E-bok, 2010
922 kr
Lägg i varukorg
In order to get the best out of people in organisations, managers need to address the fundamental principals of people management: those of motivation, ability and confidence building. This proposed book aims to bring together clarity and understanding of these three main areas in one text with …
Motivation, Ability and Confidence Building in People
E-bok, 2010
999 kr
Lägg i varukorg
In order to get the best out of people in organisations, managers need to address the fundamental principals of people management: those of motivation, ability and confidence building. This proposed book aims to bring together clarity and understanding of these three main areas in one text with …
Fundamentals of Advertising
Av Adrian Mackay, John Wilmshurst
E-bok, 2010
1124 kr
Lägg i varukorg
The Fundamentals of Advertising is widely recognized as the most comprehensive and informative introduction to the area for both professionals and students. The new edition has been fully revised and updated and provides a comprehensive coverage of the whole business of advertising and its …
Fundamentals of Advertising
Av Adrian Mackay, John Wilmshurst
E-bok, 2010
1124 kr
Lägg i varukorg
The Fundamentals of Advertising is widely recognized as the most comprehensive and informative introduction to the area for both professionals and students. The new edition has been fully revised and updated and provides a comprehensive coverage of the whole business of advertising and its …
Fundamentals and Practice of Marketing
Av John Wilmshurst, Adrian Mackay
E-bok, 2012
963 kr
Lägg i varukorg
The fourth edition of this seminal text retains the clarity and simplicity of its predecessors in communicating the basic themes and principles of contemporary marketing. ''The Fundamentals and Practice of Marketing'' has been substantially revised to take into account recent developments in the …
Fundamentals and Practice of Marketing
Av John Wilmshurst, Adrian Mackay
E-bok, 2012
963 kr
Lägg i varukorg
The fourth edition of this seminal text retains the clarity and simplicity of its predecessors in communicating the basic themes and principles of contemporary marketing. ''The Fundamentals and Practice of Marketing'' has been substantially revised to take into account recent developments in the …
Practice of Advertising
Inbunden, 2016
2585 kr
Lägg i varukorg
The Practice of Advertising addresses key issues in the industry, presenting a comprehensive overview of its components. Clarity in both style and content has been ensured so that the information is easily accessible and terminology is suitable for the reader.Based on the successful and highly …
Motivation, Ability and Confidence Building in People
Inbunden, 2016
2439 kr
Lägg i varukorg
In order to get the best out of people in organisations, managers need to address the fundamental principals of people management: those of motivation, ability and confidence building. This proposed book aims to bring together clarity and understanding of these three main areas in one text with …
Recruiting, Retaining and Releasing People
Inbunden, 2017
2585 kr
Lägg i varukorg
The greater part of an HR budget is spent on recruitment and retaining good people is key to a company's success.This book contains essential and up-to-date material around recruitment and retention including those issues that are currently pressing on companies with regard to flexibilty, returning …
Fundamentals and Practice of Marketing
Av Adrian Mackay, John Wilmshurst
Inbunden, 2017
3154 kr
Lägg i varukorg
The fourth edition of this seminal text retains the clarity and simplicity of its predecessors in communicating the basic themes and principles of contemporary marketing.'The Fundamentals and Practice of Marketing' has been substantially revised to take into account recent developments in the field …
Fundamentals of Advertising
Av John Wilmshurst, Adrian Mackay
Inbunden, 2017
2585 kr
Lägg i varukorg
The Fundamentals of Advertising is widely recognized as the most comprehensive and informative introduction to the area for both professionals and students. The new edition has been fully revised and updated and provides a comprehensive coverage of the whole business of advertising and its …
