Antonio Corcuera – författare
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1 produkter
Corporate Architecture
Building a Brand
Av Alejandro Bahamón, Ana Cañizares m. fl.
Inbunden, 2009
947 kr
Tillfälligt slut
In the fiercely competitive corporate world, brands are obliged to search for sophisticated marketing strategies in order to outshine their competitors and rise above the rest. The implementation of architecture as a marketing tool in order to “build” a corporate image is a phenomenon that in the …