Bianca Schmitz – författare
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SOLID GROWTH: STRATEGIES OF INDUSTRIAL CHAMPIONS IN GLOBAL MARKETS
Av Olaf Plötner, Johannes Habel m. fl.
Inbunden, 2023
907 kr
Lägg i varukorg
This book examines global strategies for industrial champions. In particular, it highlights three categories of supply in industrial markets: premium products, low-price products, and complex digital solutions. The authors identify opportunities for creating synergies between these three strategies …
